Sports Events and Tourism Industry

Join us on Thursday, February 24, 2022 at 3:00 PM ET for our newly formed Outdoor Recreation Community.   Subscribe to this community to receive important updates, information, and call details. Agenda:  Introductions Discussion topics: How can DMOs/sports commissions benefit from an elevated partnership with local/state/national parks, and outdoor recreation offices? Our industry naturally encourages a healthy lifestyle.  Strategize on ways we can link sports tourism and outdoor recreation together.  Are there more non-traditional sports, outdoor recreation-related, that our destinations could be pursuing?  While group focused, not losing sight of leisure aspect.  Mutual ways that DMO/sports commissions can give back to their destination with more focus on outdoor tourism.  Trail development for example.  Guest speakers – Discussion around using natural resources as an advantage with...

Data out is only as good as data in. Watch an important message from Sports ETA President & CEO, Al Kidd on the State of the Industry survey. 👇     Click HERE to complete the survey.

Sports ETA cancels 4S Summit in El Paso, March 1-3 Due to continuing Covid and travel concerns, Sports ETA has canceled the upcoming 4S & Rights Holder Summit scheduled for El Paso, Texas March 1-3, 2022. We are currently working with our hosts at Visit El Paso on rescheduling dates, which will be announced soon.   For those who have already registered, please contact info@sportseta.org to transfer your registration to a future Sports ETA event. We invite you to join us for the Fall 4S & Rights Holder Summit October 11-13, 2022 in Sarasota, Florida. Registration is currently open.  Thank you, Al Kidd President & CEO Sports ETA

The Winter 2021 - 2022 edition of the Sports ETA Playbook is out now. Download your copy here, and don't forget to share it with a colleague! Inside this edition: 2022 Road Map Looking back on the UNWTO World Sports Tourism Congress Lessons from Smart Cities & Sport Summit in Copenhagen Sports ETA Communities DEI Community Spotlight We encourage members to share information with their peers. Contact Meagan Grau to learn more about how you can contribute to a future edition of The Playbook.

A proud partner of Sports ETA, Sports Business Journal sits at the epicenter of the sports industry. We help industry elite grow their organizations with award-winning media content, unparalleled networking opportunities, and market-leading data. ADVERTISE SBJ has flexible branded and native advertising kits to drive tourism and sports revenue in your city. Spanning print, digital and audio, we'll work with you and your organization to create a customized advertising package to reach out business goals. Want to do more to reach your ideal customers? Contact us to discuss programs designed in collaboration with Sports ETA or to create your own customized solution. UPCOMING OPPORTUNITIES Sports Tourism: April 18 Youth Sports: May 23 SUBSCRIBE Our most comprehensive news subscription, SBJ All Access delivers the latest in sports business with breaking news, original reporting, newsletters, multimedia content and virtual event access. Breaking new...

CINCINNATI (January 5, 2022) – Sports Events & Tourism Association (Sports ETA) has named William Knox to lead Facilities Program Development. He will oversee the Sports Facilities membership and programming, a growing segment of the general membership. Knox earned his bachelor’s degree in Sports Marketing with a minor in Business from Indiana University in 2000. After completing his undergraduate career, he accepted a position as the Director of Sports Marketing with the Bloomington Convention and Visitors Bureau. Later, he became the Director of the Hoosier Sports Corporation. Knox moved to Hamilton County in 2009 to accept the Director of Sports Development position for Hamilton County Tourism INC, where he also served as the Director of the Hamilton County Sports Authority. Knox went on to become the Director of the Grand Park Sports Campus in Westfield, Indiana where he oversaw the operations, marketing and business development of the 400-acre campus tha...

KANSAS CITY, Mo.—In partnership with Mayor Quinton Lucas, the boards of the Kansas City Sports Commission and Foundation and Visit KC announced today that industry veteran and local community leader Kathy Nelson will serve as the leader of both organizations, effective Jan. 1, 2022. Serving as the President & CEO of the KC Sports Commission and Foundation for the last 10 years, Nelson will now provide strategic oversight to both regional organizations in the newly expanded role, helping to generate economic development for the destination through meetings, conventions, sports and tourism. “Kansas City is thrilled to announce today that Kathy Nelson, one of sports’ most respected names locally and around the country, is expanding her role and will now oversee both the Kansas City Sports Commission and Kansas City’s tourism arm, Visit KC," said Mayor Lucas. “Kathy’s steady leadership, efficiency and kindness when assembling sizable sport...

The latest edition of the Sports ETA Playbook is now available. Download your copy. Inside this issue: 2022 Event Calendar Life in the Front Office Podcast Symposium Recap Sports ETA Hall of Fame Sports ETA Member Awards View Playbook We encourage members to share information with their peers. Contact Meagan Grau to learn more about how you can contribute to a future edition of The Playbook. - The Sports ETA Staff

Smart Cities & Sport 2021  Building Partnerships: IFs Have The Floor! Cities are the treasures chests where most sports events are organized. Hosting sports events implies high-level facilities as well as a thoughtful events strategy linked with tourism, economic development, mobility policies, environment concerns, and legacy objectives. But nothing is possible without strong partnerships with sports federations and event organizers. The recent period has deeply disrupted both the existing benchmarks and the anticipated schedules. What is the future of major event bidding and hosting? Are rights holders increasingly tending to have a “Continuous Dialogue” with the cities rather than launching a bidding process? This session aims to answer the above questions by providing concrete examples and best practices from the perspective of IF’s, as well as the cities. Al Kidd, President & CEO of the Sports Events & Tourism Association Mark ...

Are you the president, CEO, or executive director of your organization? If so, we want to see you in Las Vegas this January at the 2022 Chief Executive Summit! What is the Chief Executive Summit? The CE Summit equips Sports Events and Tourism CEOs with the tools necessary to advance the mission of your organization. CEOs of sports destinations and sports events are invited to learn from industry experts addressing high-level topics including office culture, leadership and management, crisis management, achieving goals, and more. REGISTRATION Sports ETA Member Rate: $499 Non-Sports ETA Member Rate: $699 (contact info@sportseta.org to register) The registration deadline is January 21, 2022. Register Now HOTEL The Signature at MGM Grand 145 Harmon Avenue  Las Vegas, NV 89109 The online reservations portal will open on December 1, 2021. The hotel room block closes on December 27, 2022. Official accommodations for the 2022 Chief Executive&n...