Sports ETA and Ohio University Partner to offer Masters Certificate in Sports Gambling Education

 Posted on: June 7 2021
Contact: Jackie Reau, Game Day (513) 708-5822 | jreau@gamedaypr.com     Sports ETA and Ohio University Partner to offer  Masters Certificate in Sports Gambling Education   In partnership with Ohio University’s Sports Gambling Education program, Sports ETA is offering its members a new education offering in the fast-moving legalized sports betting industry.  The Masters Certificate in Sports Gambling Education, comprising three online courses, will help sports events and tourism leaders understand the landscape of legalized sports gambling and how to best leverage it. A 15% discount on tuition will be offered to Sports ETA members. To learn more about the program, visit the Sports Tourism Learning Institute. Introductory Webinar: June 10, 3 PM ET For those interested in learning more about the Masters Certificate in Sports Gambling Education, a webinar is being offered on June 10, 3 PM ET. Registration is free and o...

First-Ever STS Graduating Class - Congratulations!

 Posted on: May 18 2021
All of us here at Sports ETA are thrilled to congratulate our first class of Sports Tourism Strategist (STS) graduates! We are excited to share your accomplishments with your industry peers and proud to recognize the commitment you've shown towards your professional education. The Sports Tourism Strategist certification encompasses 32 credit hours of leading-edge sports events and tourism industry education from crisis communications, event management, innovation, sports business analytics, and more. The STS certification is a program of the Sports Tourism Learning Institute, offered by Sports ETA, and is the leading-edge education institute for the sports events and tourism industry offering topical content, in-depth, and industry-leading certification programs. To learn more visit, learn.sportseta.org/about. “Sports ETA congratulates these 35 individuals who are actively advancing their knowledge and skills about the sports events and tourism industry with the Sp...

Join us on Clubhouse: Industry Thought Leaders on the Future of the Biz

 Posted on: April 13 2021
In celebration of April Education Blitz, we wanted to bring together some industry experts to openly discuss the current landscape of the sports events & tourism industry, share learnings and what’s around the corner.

CSEE is retired. What does this mean for you?

 Posted on: April 7 2021
In case you missed it, CSEE has retired. So what does that mean? For the many Sports ETA members that achieved their CSEE designation, those individuals' designations are now referred to as Sports Tourism Strategist (STS) to more accurately reflect their role in the sports events and tourism industry. Continuing education requirements for those with their STS designation require 4 STS credits each calendar year. Check your Sports ETA profile to see if you fall within this group and if so you'll be able to download your new STS certificate and a toolkit to help guide you through the transition from CSEE to STS. For those members that were in the process of achieving their CSEE, you are now in the process of achieving your STS. Any previous credits earned, transfer over and count towards your STS designation. You are still required to complete 32 credits to become STS designated, but now you’ll have much more flexibility to complete courses on your terms with a m...

April Education Blitz Happening Now!

 Posted on: April 5 2021
They say April showers bring May flowers… well at Sports ETA, April Education Blitz brings May STS graduates! Launching today, April 5, two new Certificate Playbook courses are live and available only through the Sports Tourism Learning Institute: Business Strategy Certificate Chances are, your organization could use a brush-up on its strategy. Especially in light of recent history. Learn the ins and outs of proven sports tourism business strategy from overview to implementation and everything in between. Content Providers: Michelle Perry and Dale Neuburger, Gamechangers Consulting Sports Tourism Basics Certificate Introduction to Sports Tourism is designed to provide existing, new, and aspiring sports tourism professionals with a comprehensive foundational understanding of the industry's interworkings. The course will explore concepts including the history of the industry, business relationships, trends and issues, and professional development. ...

White Paper: Evaluating resident sentiment to inform the development of sports tourism

 Posted on: March 31 2021
Co-written with our partners at Longwoods International, be sure to check out our latest joint White Paper on using Resident Sentiment in the development of Sports Tourism. Download White Paper

Sports ETA taps 4FRONT as official innovation and marketing partner

 Posted on: March 3 2021
Contact: Jackie Reau Game Day (513) 708-5822 jreau@gamedaypr.com Sports ETA taps 4FRONT as official innovation and marketing partner CINCINNATI (March 3, 2021) – Sports ETA, the trade association for the sports events and tourism industry, announced today an official partnership with 4FRONT to guide the association in offering new innovative education and marketing programs to its national membership. “4FRONT has been a long-time partner of Sports ETA offering cutting edge programming for our members, which have all earned rave reviews,” said Al Kidd, President & CEO of Sports ETA. “We are thrilled that 4FRONT will serve as the Official Innovation Engine of Sports ETA.” In 2020, 4FRONT created two new certificate programs for Sports ETA: Sports Tourism Innovation Certificate and the Sports Tourism Analytics Certificate to launch Sports ETA’s new education portfolio, the Sports Tourism Learning Institute, and its Sports Tourism Stra...

ACTIVATE & ENGAGE YOUR TEAM IN 2021

 Posted on: January 21 2021
Are you still thinking about how to get your team motivated in the new year? Game On Nation is offering a free virtual masterclass on February 3rd at 11:30 am EST, sharing the same game-based tactics they’ve used to inspire exec teams at NASCAR, Pirates, Grizzlies, Deloitte, and Merck. Register for Techniques to Transform: How to Activate and Engage your Team in 2021 at https://levelup.gameonnation.com/masterclass Game On: Techniques to Transform

Sports ETA announces dates for 2021 programs

 Posted on: December 1 2020
Women’s Summit: March 31 - April 2, 2021 hosted in San Antonio, Texas Sports Facilities Summit: April 26-27, 2021 in Birmingham, Alabama  Symposium: April 26-29, 2021 in Birmingham, Alabama 4S Summit: October 19-21, 2021 in El Paso, Texas The Sports Events & Tourism Association (Sports ETA) announced today its 2021 slate of programs, which includes four signature events designed to bring the national membership and sports events and tourism industry leaders together for educational and networking opportunities. The Women’s Summit, planned for March 31-April 2 hosted in San Antonio, Texas, is developed by top female leaders in the sports events and tourism industry to help women achieve their career goals. Attendees will take away tools and resources to elevate their personal brand and become more valuable to their organization. Registration is open now: https://www.sportseta.org/events/womens-summit The Sports ETA Symposium, which will be...

Sports ETA Launches Sports Tourism Learning Institute

 Posted on: November 16 2020
Contact: Jackie Reau Game Day (513) 708-5822 jreau@gamedaypr.com Sports ETA Launches Sports Tourism Learning Institute Sports Tourism Analytics Certificate Kicks Off As First Course Offering CINCINNATI (November 16, 2020) - The Sports Tourism Learning Institute, the education hub for Sports ETA, will serve as the leading resource for the sports events and tourism industry. Curriculum will include topical webinars (called “Power Plays”), industry certificate courses (called “Certificate Playbook” courses), and future expanded credential programs (called “Front Office Education”).   Sports ETA is partnering with 4FRONT, a leading sports innovation consultancy, to offer the Sports Tourism Analytics Certificate, beginning November 16 as part of the organization’s Sports Tourism Learning Institute. The Sports Tourism Analytics Certificate will take a deep dive into utilizing analytics to solve challenges and develop strategies i...
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