As we put a bow on 2019 and roll into 2020, there are a number of areas we are watching in the sports events and tourism industry. Below is a list of the top 10 trends to watch in 2020 from Sports ETA:
10. Continued growth in the sports department of Destination Marketing Organizations.
More and more CVB/DMO organization leadership is realizing and investing in the ROI and ROM of a strong sports tourism segment. The results of this value will continue to be championed by Sports ETA. Stay tuned for more as we launch a new and improved State of the Industry Report at the 2020 Sports ETA Symposium in Kansas City.
9. The increasing role of parks and recreation departments in sports events and tourism initiatives.
Parks and recreation departments continue to play an integral role in the sports events and tourism landscape. We expect this trend to continue into 2020, particularly as youth sport specialization is scrutinized and communities see the opportunity for recreational spo...
Being new to this industry is intimidating, right? You have seasoned vets who seem to know everyone and then there is you – brand new and ready to make connections. But how? Here are a couple of tips and tricks I hope will help as you navigate being a “newbie” in this industry!
Go to the Sports ETA 4S Summit. Aside from the fact that you get to learn from some of the greatest leaders in our industry, this event is also one of the best opportunities to meet people. It’s smaller than the Symposium and is a completely education-based conference, making it your best opportunity for networking with colleagues. This is your chance to learn best practices and pick the brains of people who have walked in your shoes.
ASK THE QUESTION. This industry is built on relationships between clients and peers. With that being said, we can be each other’s greatest resource. You are learning the industry and it’...
There may still be time left in 2019, but here at Sports ETA, we are working hard on the 2020 Symposium. We’ll be headed to Kansas City, Missouri April 20-23 for our 28th annual meeting. Registration is now open, so start planning your trip!
It doesn’t matter if this will be your first Symposium or your 28th, we are planning an all-new event with more deep-dive education sessions and breakouts divided by skill level. Plus, the 2020 Sports Marketplace is back and it is sure to be more interactive and provide informal learning opportunities to hundreds of people. You will be able to start making those one-on-one marketplace appointments in March.
If that hasn’t sold you yet, then listen to those who went last year. The 2019 Symposium received a 4 or 5-star rating from 72% of respondents, who enjoyed marketplace appointments, education sessions, and all of the networking opportunities to catch up with colleagues and to meet new ones. Take a look at how much fu...
The Mentoring Committee was put in place years ago to assist new individuals attending Sports ETA Symposium. For some first-time attendees, it is their first trade show, ever! That was me…. straight out of college. For others, they have been in the workforce, and have attended other trade shows, but never a sports-related trade show. There are many new kinds of attendees and this committee was built to help all of them.
Along with providing a mentor, the committee has added additional resources to assist first-timers. One of those is the blog that is written by mentors – who have been a part of Sports ETA for at least five years. They want to help their colleagues entering this new world of sports tourism. The blogs do not just focus on the Symposium, but important things to know about your membership, other events that are hosted by Sports ETA, fun facts, and more.
Some blogs to look forward to prior to Sports ETA Symposium 2020 are:
The Importance of Building...
We are excited to announce that the call for speaker proposals is now open through December 15 for the 28th Sports ETA Symposium in Kansas City, MO April 20-23, 2020!
We place a strong emphasis on seeking presenters who expand our industry's knowledge base through relevant and engaging content delivery, as well as specific implementable takeaways for audience members.
If you or someone from your organization is interested in applying to lead a breakout session at the 2020 Sports ETA Symposium, we encourage you to submit an application!
Click Here to Submit a Proposal
We are accepting speaker applications through December 15.
Sports ETA Symposium
The Sports ETA Symposium is the annual meeting of the Sports Events & Tourism Association (Sports ETA), the non-profit trade association for the sports events and tourism industry since 1992. Sports destinations meet with hundreds of decision-makers res...
Build relationships with hundreds of sports events and tourism professionals at the 28th Sports ETA Symposium in Kansas City, MO April 20-23, 2020.
Online registration is now open, lock in the best rate by registering with early bird pricing today! After 12/31/19, rates go up.
Need help convincing your boss?
Don't worry, we've got you covered!
We've put together a justification toolkit to arm you with information to share with your supervisor on the benefits of attending the Symposium, how it will make you a better employee, and help advance your organization.
We think the Symposium is a must-attend event, but don't just take our word for it... take your fellow sports events and tourism professionals' words too! See what they have to say about the Sports ETA Symposium.
It was another successful year for the 4S Summit. More than 150 sports events and tourism leaders attended the three-day summit in Providence, Rhode Island last week. During the three-day summit, attendees had the chance to learn new ideas and resources along with best practices to take back to their organization.
“The 4S Summit allows industry professionals to come together to share ideas and best practices about the current trends in sports events and tourism,” said Al Kidd, President & CEO, Sports Events & Tourism Association. “Providence was a terrific host city to cultivate discussions between some of the great minds in our industry.”
One of those attendees was Jarrett Dowling, CSEE Sales Manager at Columbia SC Sports. She took in several of the 20+ presentations and round tables offered at this year’s summit.
“I think I probably learn the most from listening to successful colleagues during the round tables and sessions,&rd...
CINCINNATI (October 11, 2019) - The Sports Events & Tourism Association (Sports ETA) wrapped up its annual 4S Summit, which focuses on sports events and tourism and the following areas: strategies, services, sales, and sponsorships.
More than 150 sports events and tourism leaders attended the three-day summit in Providence, Rhode Island.
During the three-day summit, the program, which started Tuesday, gave attendees a chance to learn new ideas and resources along with best practices to take back to their organization. More than 20 speakers offered presentations and hosted round tables.
“The 4S Summit allows industry professionals to come together to share ideas and best practices about the current trends in sports events and tourism,” said Al Kidd, President & CEO of Sports Events & Tourism Association. “Providence was a terrific host city to cultivate discussions between some of the great minds in our industry.”
Highlights of ...
In case you missed it, we have partnered with Northstar Meetings Group. NMG is the leading multi-brand media platform for event planners of all types, and they have teamed up with us to feature their educational content.
Not only will the educational content that we provide be featured at Northstar conferences, but this agreement also includes a joint “Annual State of the Industry” publication and research co-sharing with NMG.
To launch the partnership, we are offering a course presented by Peter Ashwin titled “Protecting Your Events: How to Prepare for Uncertainty and Adverse Conditions”. This course is included in our Certified Sports Event Executive (CSEE) series and will take place in Anaheim, California, on November 12 at a cost of $250 for Sports ETA members and $400 for non-members. To register for this event, you can visit SportsETA.org.
“We have long admired the work that Northstar Meetings Group, through its SportsTravel brand...
Are you ready to advance the mission of your organization? Wanting to improve your leadership skills? Then the Chief Executive (CE) Summit is for you. All presidents, CEOs, and executive directors are encouraged to come learn from industry experts addressing high-level topics. This year's summit will take place in Louisville, Kentucky November 5-6. To register, visit SportsETA.org.
This summit is geared to Chief Executives to improve their overall leadership skills. That’s why Ray Palmer, CEO of Pensacola Sports, has attended in the past.
“The CE Summit gives me the chance to interact with other leaders in our industry who face similar challenges and learn how others address challenges and issues in a small group setting,” said Palmer.
Ray highly encourages any person in a high-level position within their organization to attend and says that “The only people who should not attend, are those who already know it all and quite frankly, I haven't fo...