The Pulse
Enhancing the quality of life through sports events and tourism

As the only non-profit 501(c)3 trade association for the sports and events tourism industry in the United States, Sports ETA is the most essential resource for sports commissions, sports destinations, sports event owners, and industry partners. We believe sports tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a community of smart, creative, and interesting people: our members.

“ The NASC (SPORTS ETA) listens to its membership to provide the tools sport tourism professionals need. ”
Judi Hess, from Greater Binghamton Convention and Visitors Bureau, explains how Sports ETA education programs help her stay on top of what's new in the industry.