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Sports ETA Members:

As a valued member of our association, I would like to share with you the outcome of an extensive membership dues review conducted by your Sports ETA Board of Directors. Effective January 2022, membership dues will be increased at the following levels:

  • Destinations – $1,195/organization
  • Industry Partners - $1,195/organization
  • Rights Holders - $250/organization

As I write to you today, I am filled with excitement and enthusiasm for our sports events and tourism industry. We are the leading catalyst in the economic recovery from the pandemic. I am also excited about the great work our organization has completed over the past 18 months to support you and your organization.

A few years ago, we coined the term “EARN” to define the work of our association: Education, Advocacy, Resources, and Networking. As you know, all of these pillars have been re-imagined and activated through the pandemic. Take a look at the programs and services implemented for the sports events and tourism industry by Sports ETA.

As a membership, it’s now time to increase our support of Sports ETA to continue this momentum and sustainability of the organization. For more information on the membership dues increase review click here.

In less than six weeks, our association will convene together in person, the first time since 2019. I look forward to seeing those who are registered to attend the 2021 Symposium in Birmingham, AL, learn from our innovative slate of speakers, and network with each of you.

If you have any questions, please reach out to me or any of your Sports ETA board members. Our contact information can be found here

Mike Price
Sports ETA Board Chair