2018 Award Winner Spotlight: Event Marketing Campaign

 Posted on: September 3 2019
Ready, set, run what some call “The South’s Toughest Bridge Run”. Savannah Sports Council is the 2018 award winner for Event Marketing Campaign for the Enmarket Bridge Run. The 5k or 10k race takes runners across Savannah’s Talmadge Bridge. “This event means the world to me,” says Rob Wells, Director of the Savannah Sports Council. “I keep telling people that this award means so much more than most because it is selected by our peers and presented among them.” While the Savannah Sports Council won this campaign award for the Enmarket Bridge Run, which saw a 17% increase, they saw tremendous success at other events last year. The Publix Savannah Women’s Half Marathon celebrated its fifth year with a 13% participant increase and the Enmarket Savannah Hockey Classic celebrated its 20th anniversary. “With all of that, the thing I am most proud of is the creation of our Scholar-Athlete award which we gave out at the 2018 G...

2019 Award Winner Spotlight: Sports Tourism Organization of the Year, Under 500K

 Posted on: July 22 2019
From Triathlons to Powerlifting competitions, Gulf Shores & Orange Beach Sports has hosted nearly every type of sporting event imaginable. Their success was recognized at this year’s Symposium naming them the Sports Tourism Organization of the Year. “As a sports commission, we don’t approach building relationships and businesses with awards in mind; we work hard to invite and welcome athletes, families, and fans to Alabama’s beaches,” said Beth Gendler, Vice President of Sales for Gulf Shores & Orange Beach Sports Commission. “We were against some huge competition for sports tourism organization of the year, which just adds fuel to our fire.” Many wonder how they can follow the lead of this incredible sports commission, so we asked their Communications and Marketing Specialist, Ally Mills Dorrough if she had any wisdom to share or things that set the Gulf Shores & Orange Beach area apart from others. Here are a few pointe...

Award Winner Spotlight: Destination Branding & Marketing Campaign of the Year

 Posted on: June 21 2019
At this year’s Symposium in Knoxville, TN, we honored organizations for being the best in 11 different categories in 2018. We want to take this time to spotlight each of them. This month, it’s Rockford Area CVB, winner of the Destination Branding & Marketing Campaign of the Year. “This accolade is certainly indicative of a lot of hard work, strong storytelling and diverse programming that collectively keeps elevating Rockford as a sports destination. But again, we have so much more to accomplish and are really excited about what the future holds for us and the greater sports tourism industry.”  Nick Povalitis, Director of Sports Development, Rockford Area CVB. Rockford Area CVB has seen many successes in the past few years including retaining legacy events such as the USA BMX Midwest Nationals, winning six bids with NJCAA National Championship, and creating a viral hit with a community watch party dubbed Jurassic Park RKFD. Povalitis counts Roc...