Sports Events and Tourism Association

Cowart Sports Events Celebrates the 50th Anniversary of Title IX

 Posted on: June 22 2022
Cowart Sports Events (CSE) celebrated the 50th Anniversary of Title IX on Memorial Day weekend during their Battle at The Rock youth softball tournament in Little Rock, Arkansas. To commemorate the event, one softball complex each day was dedicated to only have female umpires on the fields.  The first day of the tournament, the 12U bracket was able to witness all female officials, and on the second day of the tournament, the 14U bracket was able to witness all female officials.  Many comments were heard on both days from players, coaches, and parents that the girls really enjoyed seeing more women calling their games. One comment went as far as to thank the tournament staff for putting the event together and showcasing the women that serve as role models for the young players. Banners were hung on the backstop fences in honor of the event to remind us all how far we have come as women in sports and also to serve as a reminder that there is more wor...

Save the Dates 2023 Sports ETA Events

 Posted on: June 21 2022
Mark your calendar for our 2023 events -- even better, go ahead and register! We are thinking even bigger in 2023 and you won't want to miss out. Event dates, locations, and registration rates are below: 2023 Chief Executive Summit Registration Rate: $799 2023 Women's Summit Registration Rate: $499 2023 Facilities Summit Registration Rate: $299 2023 Symposium Registration Rates 2023 4S Summit Registration Rate: $499 Register Now

Celebrating 50 Years of Title IX

 Posted on: June 16 2022
Title IX, a section of the Education Amendments, which were changes to the Higher Education Act, as written when signed into law by President Richard Nixon on June 23, 1972: "NO PERSON IN THE UNITED STATES SHALL, ON THE BASIS OF SEX, BE EXCLUDED FROM PARTICIPATION IN, BE DENIED THE BENEFITS OF, OR BE SUBJECTED TO DISCRIMINATION UNDER ANY EDUCATIONAL PROGRAM OR ACTIVITY RECEIVING FEDERAL FINANCIAL ASSISTANCE." Those 37 words changed the course of education and sports in America. ESPN kicked off Fifty/50 month in honor of the 50th anniversary of the passing of Title IX Title IX - the federal civil rights law that prohibits sex-based discrimination in any educational institution that receives federal funding, and gave women the equal opportunity to play. Over the course of this month, ESPN and The Walt Disney company will present content and experiences that explore stories at the intersection of women, sports, culture and the fight for equality. These st...

Upcoming Community Group Meetings

 Posted on: June 16 2022
Don't miss these upcoming community group meetings: L.E.A.D. Community Tuesday, June 21 @ 3:00 PM ET Keeping the Momentum Moving: A Symposium Recap and what’s ahead for the L.E.A.D. Community Zoom information HERE.   DEI Community Wednesday, June 22 @ 1:00 PM ET How are you communicating your organization's DEI work to partners? Zoom information HERE.

The Pulse - Volume 2 Edition 2 June 2022

 Posted on: June 6 2022
It's here! Volume 2, Edition 2 of Sports ETA's The Pulse powered by EventConnect Quarterly Report is now available. In this edition, you'll see data that suggests the industry is poised for a travel breakout in the summer of 2022! Dive in and learn how you can use this information to make better business decisions for your organization! View The Pulse Custom Reporting Available Are you looking to use meaningful data to help your organization better serve your community and give you a competitive advantage? The power of The Pulse's data runs much deeper than these visualizations display. We are now capable of digging into the data and extracting elements vital to your organization's goals by developing custom reports through tailored data and analysis fit to your organization's needs. Contact info@sportseta.org to learn more. The Pulse Dashboard The Pulse, the sports events and tourism industry’s first and only real-ti...

Bring the 2027 or 2028 Sports ETA Symposium to Your Destination

 Posted on: June 1 2022
We are excited to release our Request for Proposal (RFP) to partner and host the Sports ETA Symposium in 2027 or 2028! Download RFP Below are important deadlines to keep in mind: June 30, 2022 - Letter of Intent July 2022 - Q&A - Bidders and Sports ETA August 15, 2022 - Proposal Submission Deadline September 2022 - Finalists notified Fall/Winter 2022 - Site visits conducted by staff and Board Chair March 2023 - Presentation to Sports ETA Board of Directors; host(s) notified upon Board approval May 8-11, 2023 - Announcement made to the general membership at 2023 Symposium About The Sports ETA Symposium  Our annual meeting attracts hundreds of sports events and tourism professionals and industry partners who gather to exchange time, resources, strategies, solutions, and more. The Symposium features dozens of education sessions, countless networking opportunities, and business development appoi...

State of the Industry ReportĀ for the $91.8 Billion Sport Tourism Industry

 Posted on: May 4 2022
Contact: Jackie Reau Game Day (513) 708-5822 jreau@gamedaypr.com Note to media: To request a full report or to email Al Kidd, President & CEO of Sports ETA, please contact Jackie Reau. Sports ETA releases its “State of the Industry” Report  for the $91.8 Billion Sport Tourism Industry FORT WORTH, TEXAS (May 3, 2022) – Sports ETA, the only trade association for the sports events and tourism industry, released its annual State of the Industry Report for 2021 resulting in the sports tourism sector’s direct spending impact of $39.7 billion which generated a total economic impact of $91.8 billion, supporting 635,000 full-time and part-time jobs and generating $12.9 billion in taxes. The association’s last research report, “2019 State of the Sports Tourism Industry Report in America presented by the Sports Events and Tourism Association in partnership with the Northstar Meetings Group” was released in 2020 to benchmark 201...

Sports ETA, Civitas Announce New Education and Research Partnership

 Posted on: April 28 2022
Contact: Jackie Reau Game Day (513) 708-5822 jreau@gamedaypr.com   CINCINNATI (April 28, 2022) – Sports ETA, the only trade association for the sports events and tourism industry, announced today a new two-year partnership with Civitas, the nation’s leading firm in tourism promotion funding and tourism improvement districts.   The agreement will encourage collaboration between both organizations to provide new joint research, education, and regular industry content sharing. The partnership focuses on utilizing tourism improvement districts (TIDs) as funding mechanisms for sports-related tourism initiatives and bringing awareness of the importance of sports events in the larger tourism ecosystem.   “Civitas is the leading firm in guiding destinations on to successfully form improvement districts to increase revenue for marketing and revitalization,” said Al Kidd, President and CEO of Sports ETA. “We are honored to have such a ...

2022 Appointment Schedules Released

 Posted on: April 27 2022
Appointment schedules for the 2022 Symposium are now available. Only the first registered attendee for your organization has access to view and print your organization's schedule, listed under the appointment portal on the My Account page (Login required). There will not be copies of your schedule printed on-site. Additionally, there will not be an internet kiosk/printing station available for attendees, as we are limiting all frequently touched surfaces to help keep our attendees safe. Please print a copy of your schedule in advance and bring it with you to Fort Worth.  Alternatively, you can access your schedule from the Sports ETA website or the app by using your mobile device. The app is only available to registered Symposium attendees.  A separate email inviting Symposium attendees to download the app will be sent later this week.

Spring 2022 Playbook Out Now

 Posted on: April 25 2022
The Spring 2022 edition of the Sports ETA Playbook is out now. Download your copy here, and don't forget to share it with a colleague! Inside this edition: The Firefighter Challenge Your Guide to the 2022 Symposium Puerto Rico's Sports Tourism Industry Gets A JUMP  How Tulsa Landed the USA BMX Headquarters Women's Summit Recap Creating a winning Partnership to Drive Sports Tourism View Playbook We encourage members to share information with their peers. Contact Meagan Grau to learn more about how you can contribute to a future edition of The Playbook.
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