Sports Events and Tourism Industry

The Pulse - Volume 1 Edition 2 November 2021

 Posted on: November 10 2021
The Pulse data dashboard is powered by EventConnect’s™ industry-leading tournament solution software. The Pulse is a part of the Sports Tourism Research Institute, a product of Sports ETA. Data is drawn from the more than 4,000 sporting events in the platform, pulled together, and analyzed at a holistic level. The comprehensive data is then segmented into these eight data visualizations representing a snapshot of key sports events and tourism industry metrics reviewed year-over-year and month-to-month. Data ranges from number of events held in each state and events by sport to number of hotel registrations made by team and average length of stay.   View Full Report

Sports ETA Wraps Up Successful Symposium

 Posted on: October 28 2021
Contact: Jackie Reau Game Day (513) 708-5822 Sports ETA Wraps Up Successful Symposium 700+ Sports Events and Tourism Leaders Gather in Birmingham BIRMINGHAM, ALABAMA (October 28, 2021) – Sports ETA, the only trade association for the sports events and tourism industry, held its annual Symposium here from October 25-28, 2021 with more than 700 sports events and tourism industry leaders in attendance. Keynote presentations were made by Civil Rights Activists Dr. Martha Bouyer and Lisa McNair, SEC Commissioner Greg Sankey and Erik Moses, President of Nashville Superspeedway. “Sports events and tourism industry leaders convened from around the country in Birmingham for the Symposium designed to connect destinations to event rights holders for new business opportunities,” said Al Kidd, President and CEO of Sports ETA. “Birmingham was the perfect host for our largest annual event for our membership.” Numerous education prog...

Sports ETA Honors Industry Leaders with Member Awards

 Posted on: October 26 2021
BIRMINGHAM, ALABAMA (October 26, 2021) – Sports ETA, the only trade association for the sports events and tourism industry, presented its member awards today to honor industry leaders at its Annual Symposium held here. The eight award honorees included: Ariana Tyler, STS, Senior Business Development Manager, Greater Columbus Sports Commission, was honored as Young Professional of the Year. Luchie Javelosa, STS, Director of Tucson Sports, Visit Tucson, was honored as Young Professional of the Year. Frank Lett, STS, Senior Associate Executive Director, Director of Sports Marketing, Visit Kingsport, was honored as the Trailblazer of the Year. Bonny Bernat, STS, Senior Sports and Events Sales Manager, Visit Winston-Salem, was honored as Woman of the Year. Adam Andrasko, CEO of USA Artistic Swimming, was honored as Rights Holder of the Year. John David, STS, CEO of USA BMX, was honored as Rights Holder of the Year. Additionally, Denny Gann, the longtime executi...

2021 Symposium Education Information

 Posted on: October 19 2021
We’ve got a great line-up of education sessions in store for you in Birmingham! Check out these seven quick facts to maximize your education experience at Symposium. Bye, bye “One Size Fits All” track sessions – Our new education session format will feature content specifically intended for cross-sections of our membership with common interests - these are called Community Groups. Here’s the schedule.   Something for Everyone – From young professionals, small/mid-markets and event impact calculator users to industry partners, large markets, and state associations, we’ll have 10 engaging sessions featuring a wide range of topics and speakers categorized by Community Groups.   Created by you for you – Leaders from each of our Community Groups were actively involved in designing the topic and content scheduled for their group’s session based upon feedback and input from you, our members....

Enhanced Health and Safety Protocols at 2021 Symposium

 Posted on: September 23 2021
Sports ETA Attendees: Sports ETA would like to announce the following health and safety protocols for our upcoming Symposium in Birmingham, AL October 25 - 28, 2021: All attendees must provide proof of vaccination showing the final dose received on or before October 10th or a negative PCR/Rapid-Antigen or home test taken between October 22nd and prior to your arrival in Birmingham.   Sports ETA is partnering with Fern Health Check for a digital portal to upload required documentation. You will receive an invitation to this portal, as well as additional details, in mid-October.  Please note that admittance to Symposium, as well as ancillary Summit events, will only be allowed with this documentation.   Daily temperature checks will be required for entry into the Birmingham Jefferson Convention Complex.   Sports ETA is implementing touchless check-in for registration, which limits contact for all attendees.   Masks will be ...

Podcast: The Future of High School Sports

 Posted on: September 7 2021
Episode seven of our Life In the Front Office podcast series is now available! Listen now to hear from Mark Koski, CMO, National Federation of State High School Associations, featuring a discussion around the future of high school sports, the NFHS Network, and much more!  Special thanks to our sponsor, Breinfuel - a Cerebral Beverage helping you push the boundaries of what you thought possible. Use the code "LIFO15" at checkout for your 15% discount.   Listen Now

Sports ETA Symposium Appointment Portal NOW OPEN

 Posted on: September 6 2021
The appointment portal for the 2021 Sports ETA Symposium is open now through October 7. Only the first registered attendee for your organization has access to the portal.  Enter Appointment Portal IMPORTANT APPOINTMENT PORTAL INFO The portal will be open from September 6  – October 7 at 11:59 p.m. ET During this time, you may request/accept/decline/rank appointments   Your organization’s Symposium registration(s) and 2021 membership dues must be paid in full before you can access the appointment portal. Click here to check the status of your organization’s registration. If you are unable to log into your membership account, your membership has lapsed. Please contact to renew your membership.    Make the most of every appointment. If your organization’s membership profile is not up-to-date, your organ...

Sponsorship Mastery Summit - Special Offer & FREE Download!

 Posted on: September 1 2021
  Ready to connect with industry leaders, be on the cutting-edge of sponsorship, build stronger partnerships, and prepare for the future? Then join Sponsorship Mastery for the 3rd Annual Sponsorship Mastery Summit virtually, September 22 – 24, 2021. As a Sports ETA Member, you can attend at the special rate of $395 - that's $100 off General Registration! But only through September 10th! Three quick reasons not to miss out:   LEARN FROM 25 INDUSTRY TRAILBLAZERS, ATTEND 20 SESSIONS, BE ON THE CUTTING-EDGE A wide range of presentations, panels and workshops on timely topics delivered by industry trailblazers, including featured presenter, Scott O'Neil. Scott is one of America’s most admired sports executives having lead NBA, NHL and NFL teams and leagues and has earned him the reputation as a "leader of leaders." He will share his seven principles to keep you present, grounded, and thriving. Plus, you&#...

U.S. Center for SafeSport 2020 Annual Report

 Posted on: August 31 2021
The U.S. Center for SafeSport reports annually on activities, highlights, and data—including overviews of departments and audited financials as well as messages from Center leadership. Read the 2020 Annual Report.  

Earn STS Credit at TEAMS '21

 Posted on: August 31 2021
Are you attending the TEAMS '21 Conference + Expo Sept. 27-30 in Atlantic City, NJ? Don't miss out on the chance to earn 2 STS credits by attending a session led by 4FRONT's VP of Innovation, Brian Gainor! Pushing the Boundaries with Partnerships: Delivering More Power, Value + Purpose Brian Gainor will lead a series of sessions designed to help attendees think big and reimagine their approach to partnerships to drive greater community impact and business results – locally, regionally & nationally. New opportunities to drive measurable value and lift Tips on how to innovate and stay ahead of the curve Strategies to engage communities 365 days per year Ideas for driving new B2B solutions This session is available as part of the Sports Tourism Learning Institute and is open to anyone, regardless of Sports ETA member status.  Date: Tuesday, September 28, 2021 Time: 9:30am - 11:30am  Location: Atlantic City, NJ in conjunction...
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