Looking to earn credits toward your STS designation? Maybe you need credits to maintain your STS. Or maybe you have never taken an STS course before and are ready to start. Either way, we have a live STS course offering taking place during TEAMS ’23.
The course will start at 8:30 AM ET on October 3 and will be led by Michael Prince, the president and CEO of USPA Global Licensing.
Prince will dive into the topic of branding and global licensing from the perspective of the U.S. Polo Association, which has mastered the practice.
Sports ETA members can register online HERE or by clicking the image below.
Non-Sports ETA members should email firstname.lastname@example.org for more info and to get registered.
Contact: Jackie Reau, Game Day
(513) 708-5822 | email@example.com
KANSAS CITY, MO (May 10, 2023) -- More than 20 sports events and tourism professionals were honored today at the Sports ETA Symposium for the completion of their Sports Tourism Strategist (STS) certification program, which is the leading-edge education institute for the sports events and tourism industry offering topical content, in-depth, and industry-leading certification programs.
“Sports ETA congratulates these individuals who are actively advancing their knowledge and skills about the sports events and tourism industry with the Sports Tourism Strategist designation,” said Al Kidd, President & CEO of Sports ETA.
The 2023 Sports Tourism Strategist Graduates are:
Dana Baldwin, STS, Louisville Tourism
Evan Bauerle, STS, Sports Salt Lake
Brandon Black, STS, Go Gaston
Patrick Coit, STS, Meet Boston
Lynnette Davis, STS, Greater Birmingham Convention & Visitors...
Are you attending the TEAMS '22 Conference + Expo, October 24-27 in Oklahoma City, OK? Don't miss out on the chance to earn four (4) STS credits by attending a session led by our very own, Dr. Jennifer Stoll, Sports ETA, Research and Education.
Beyond Economic Impact: How to Leverage Sports Events and Tourism to Build Community Value
Join Dr. Jennifer Stoll, Sports ETA, as she provides a detailed overview of the role sports events and tourism plays in destinations, as well as simple ways to measure and communicate this impact in order to demonstrate value to local markets in terms they can understand. Whether you are a destination representative looking to gain community understanding of your work, a rights holder desiring to achieve an increased appreciation for what your event brings to a market, or an industry supplier curious about how to support this industry mindset shift, this course is for you! The course will include real-world examples and ca...
We’ve got a great line-up of education sessions in store for you in Birmingham! Check out these seven quick facts to maximize your education experience at Symposium.
Bye, bye “One Size Fits All” track sessions – Our new education session format will feature content specifically intended for cross-sections of our membership with common interests - these are called Community Groups. Here’s the schedule.
Something for Everyone – From young professionals, small/mid-markets and event impact calculator users to industry partners, large markets, and state associations, we’ll have 10 engaging sessions featuring a wide range of topics and speakers categorized by Community Groups.
Created by you for you – Leaders from each of our Community Groups were actively involved in designing the topic and content scheduled for their group’s session based upon feedback and input from you, our members....
Jackie Reau, Game Day
(513) 708-5822 | firstname.lastname@example.org
Sports ETA and Ohio University Partner to offer
Masters Certificate in Sports Gambling Education
In partnership with Ohio University’s Sports Gambling Education program, Sports ETA is offering its members a new education offering in the fast-moving legalized sports betting industry.
The Masters Certificate in Sports Gambling Education, comprising three online courses, will help sports events and tourism leaders understand the landscape of legalized sports gambling and how to best leverage it. A 15% discount on tuition will be offered to Sports ETA members. To learn more about the program, visit the Sports Tourism Learning Institute.
Introductory Webinar: June 10, 3 PM ET
For those interested in learning more about the Masters Certificate in Sports Gambling Education, a webinar is being offered on June 10, 3 PM ET. Registration is free and o...
In case you missed it, CSEE has retired. So what does that mean?
For the many Sports ETA members that achieved their CSEE designation, those individuals' designations are now referred to as Sports Tourism Strategist (STS) to more accurately reflect their role in the sports events and tourism industry. Continuing education requirements for those with their STS designation require 4 STS credits each calendar year. Check your Sports ETA profile to see if you fall within this group and if so you'll be able to download your new STS certificate and a toolkit to help guide you through the transition from CSEE to STS.
For those members that were in the process of achieving their CSEE, you are now in the process of achieving your STS. Any previous credits earned, transfer over and count towards your STS designation. You are still required to complete 32 credits to become STS designated, but now you’ll have much more flexibility to complete courses on your terms with a m...
They say April showers bring May flowers… well at Sports ETA, April Education Blitz brings May STS graduates! Launching today, April 5, two new Certificate Playbook courses are live and available only through the Sports Tourism Learning Institute:
Business Strategy Certificate
Chances are, your organization could use a brush-up on its strategy. Especially in light of recent history. Learn the ins and outs of proven sports tourism business strategy from overview to implementation and everything in between.
Content Providers: Michelle Perry and Dale Neuburger, Gamechangers Consulting
Sports Tourism Basics Certificate
Introduction to Sports Tourism is designed to provide existing, new, and aspiring sports tourism professionals with a comprehensive foundational understanding of the industry's interworkings. The course will explore concepts including the history of the industry, business relationships, trends and issues, and professional development.
Contact: Jackie Reau
Sports ETA Launches Sports Tourism Learning Institute
Sports Tourism Analytics Certificate Kicks Off As First Course Offering
CINCINNATI (November 16, 2020) - The Sports Tourism Learning Institute, the education hub for Sports ETA, will serve as the leading resource for the sports events and tourism industry. Curriculum will include topical webinars (called “Power Plays”), industry certificate courses (called “Certificate Playbook” courses), and future expanded credential programs (called “Front Office Education”).
Sports ETA is partnering with 4FRONT, a leading sports innovation consultancy, to offer the Sports Tourism Analytics Certificate, beginning November 16 as part of the organization’s Sports Tourism Learning Institute.
The Sports Tourism Analytics Certificate will take a deep dive into utilizing analytics to solve challenges and develop strategies i...