State of the Industry Survey Now Open - 2023

 Posted on: February 1 2024
Sports ETA has partnered with Tourism Economics, an Oxford Economics company, to create the 2023 Sports ETA State of the Industry Report. This report will build upon the 2021 State of the Industry Report, incorporating essential data from 2022 and 2023. Sponsored by Northstar Meetings Group, this groundbreaking study aims to offer strategic insights into market size, economic impact, competitive dynamics, and industry trends. Your participation in this survey is crucial and greatly appreciated. Who should complete this survey? Destination organizations (Sports Commissions, CVB/DMO, Chamber of Commerce), Event Rights Holder organizations (National Governing Body, Sports Organization, Pro Sports Team, Tournament/Event Organization), and Sports Venue/Facility/Parks & Recreation organizations (Arena, Ballpark, Stadium, Multi-Purpose Campus, Outdoor Recreation Space). Completing this survey will take approximately 10 minutes. Please ensure you have your budget (last year&rsqu...

NEW Executive Compensation Report

 Posted on: March 15 2023
Contact: Jackie Reau, Game Day (513) 708-5822 | jreau@gamedaypr.com Sports ETA, SearchWide Global, and Northstar Meetings Group Present New Executive Compensation Report for the Sports Events and Tourism Industry CINCINNATI (March 15, 2023) – Sports ETA and SearchWide Global released the “2023 Sports Destination Leaders Salary, Compensation and Benefits Report” led by researchers from Stoll Strategies, sponsored by the Northstar Meetings Group. The benchmark study provides an overall look at the employment landscape for the $39.7 billion sports events and tourism industry among sports destinations while offering a resource to organizations with actionable information. The last industry Salary, Compensation and Benefits Report was conducted in 2013 by Enigma Research Corporation. The research for the 2023 report was led by Dr. Jennifer Stoll, and Dr. Blake Price, from Stoll Strategies. Data from more than 200 sports destination leaders, with a majority ...

Sports ETA and Meeting Professionals International Announce Expanded Partnership

 Posted on: October 26 2022
CINCINNATI (October 26, 2021) – Sports ETA, the only trade association for the sports events and tourism industry, announced today a new partnership with Meeting Professionals International (MPI), the largest meeting planner and event planner industry association worldwide, to share industry events and educational programs for their respective industry members.   Under the terms of the new agreement, Sports ETA and MPI will share thought leadership and content at each of their respective annual conferences (Sports ETA’s Annual Symposium, Women’s Summit, Chief Executive Summit, and 4S Summit and MPI’s World Education Conference and GMID). Additionally, both organizations will share and cross-promote each other’s educational courses and curriculum.   “MPI is a long-time partner of Sports ETA and our sports events and tourism industry,” said Al Kidd, president and CEO of Sports ETA. “We are honored to have such a dedicated part...

SMARTCITIES & SPORT DISCOUNT

 Posted on: October 5 2022
Smartcities & Sport, the world’s leading network connecting cities and sports, will host their annual summit in Lausanne, the Olympic Capital this October 24-26. The summit will gather 300+ participants including sports cities and international federations. Our partnership with Smartcities & Sport, allows Sports ETA’s members to benefit from a 20% reduction on the summit registration fee. To register, click HERE (the discount is auto-applied when using this link). Here is more information about the summit 2022.

Sports ETA's The Pulse powered by EventConnect Quarterly Report

 Posted on: September 21 2022
It's here! Volume 2, Edition 3 of Sports ETA's The Pulse powered by EventConnect Quarterly Report is now available. In this edition, you'll see data that suggests event numbers continue to rise. Since September 2021, states have hosted over 4,600 events for an average of 92.1 per state! Dive in now and learn how you can use this information to make better business decisions for your organization. CHECK OUT THE PULSE Custom Reporting Available Are you looking to use meaningful data to help your organization better serve your community and give you a competitive advantage? The power of The Pulse's data runs much deeper than these visualizations display. We are now capable of digging into the data and extracting elements vital to your organization's goals by developing custom reports through tailored data and analysis fit to your organization's needs. Contact info@sportseta.org to learn more. The Pulse Dashboard The Pulse, the...

Sports ETA and Destinations International create strategic partnership to elevate sports events and tourism education and advocacy in America

 Posted on: August 9 2022
Contact: Jackie Reau Game Day (513) 708-5822 | jreau@gamedaypr.com Caitlyn Blizzard VP of Communications, Destinations International 1 (202) 835-4202 I cblizzard@destinationsinternational.org   Sports ETA and Destinations International create strategic partnership to elevate sports events and tourism education and advocacy in America   CINCINNATI (August 8, 2022) – Sports Events and Tourism Association (Sports ETA), the professional trade association for the sports events and tourism industry, and Destinations International, the world’s largest resource for official destination organizations and convention and visitors bureaus (CVBs), today announced a new two-year partnership with a focus on educational programming and industry research.   The sports events and tourism industry is one of the largest sectors in the travel and tourism industry. According to Sports ETA’s annual State of the Industry Report, the sports tourism sector&rsqu...

Destination International’s EDI Leadership Series

 Posted on: July 28 2022
SPORTS ETA MEMBERS: Save $300! As a Sports ETA member, you receive a discount on Destination International’s Equity, Diversity & Inclusion Leadership Series. Register Here   LEADERSHIP SERIES 2022 SCHEDULES 1. Thursday, August 25 | 11:00 AM - 12:30 PM ET 2. Thursday, September 22 | 11:00 AM - 12:30 PM ET 3. Thursday, October 20 | 11:00 AM - 12:30 PM ET 4. Thursday, November 17 | 11:00 AM - 12:30 PM ET 5. Thursday, December 8 | 11:00 AM - 12:30 PM ET  6. Thursday, January 12, 2023 | 11:00 AM - 12:30 PM ET  Sports ETA members can use the discount code EDI22-SPORTSETA at checkout to receive DI’s membership pricing ($695 USD). This is a $300 savings, as DI charges nonmembers $995 to participate in the series.   Registration is open through Friday, August 19th, or until the course sells out (there is a course maximum of 50 participants).  Any questions, please email education@destinationsinternational.org.&...

Cowart Sports Events Celebrates the 50th Anniversary of Title IX

 Posted on: June 22 2022
Cowart Sports Events (CSE) celebrated the 50th Anniversary of Title IX on Memorial Day weekend during their Battle at The Rock youth softball tournament in Little Rock, Arkansas. To commemorate the event, one softball complex each day was dedicated to only have female umpires on the fields.  The first day of the tournament, the 12U bracket was able to witness all female officials, and on the second day of the tournament, the 14U bracket was able to witness all female officials.  Many comments were heard on both days from players, coaches, and parents that the girls really enjoyed seeing more women calling their games. One comment went as far as to thank the tournament staff for putting the event together and showcasing the women that serve as role models for the young players. Banners were hung on the backstop fences in honor of the event to remind us all how far we have come as women in sports and also to serve as a reminder that there is more wor...

Sports ETA, Civitas Announce New Education and Research Partnership

 Posted on: April 28 2022
Contact: Jackie Reau Game Day (513) 708-5822 jreau@gamedaypr.com   CINCINNATI (April 28, 2022) – Sports ETA, the only trade association for the sports events and tourism industry, announced today a new two-year partnership with Civitas, the nation’s leading firm in tourism promotion funding and tourism improvement districts.   The agreement will encourage collaboration between both organizations to provide new joint research, education, and regular industry content sharing. The partnership focuses on utilizing tourism improvement districts (TIDs) as funding mechanisms for sports-related tourism initiatives and bringing awareness of the importance of sports events in the larger tourism ecosystem.   “Civitas is the leading firm in guiding destinations on to successfully form improvement districts to increase revenue for marketing and revitalization,” said Al Kidd, President and CEO of Sports ETA. “We are honored to have such a ...

Smart Cities & Sport 2021 - Building Partnerships

 Posted on: November 30 2021
Smart Cities & Sport 2021  Building Partnerships: IFs Have The Floor! Cities are the treasures chests where most sports events are organized. Hosting sports events implies high-level facilities as well as a thoughtful events strategy linked with tourism, economic development, mobility policies, environment concerns, and legacy objectives. But nothing is possible without strong partnerships with sports federations and event organizers. The recent period has deeply disrupted both the existing benchmarks and the anticipated schedules. What is the future of major event bidding and hosting? Are rights holders increasingly tending to have a “Continuous Dialogue” with the cities rather than launching a bidding process? This session aims to answer the above questions by providing concrete examples and best practices from the perspective of IF’s, as well as the cities. Al Kidd, President & CEO of the Sports Events & Tourism Association Mark ...
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