The Chief Executive Summit Experience

 Posted on: August 8 2019
Presidents, CEOs, Executive Directors: It’s time. Time for the 2019 Chief Executive Summit. This summit is designed to equip CEOs of sports destinations and sports events with the tools necessary to advance the mission of their organization. Industry experts will be there to talk about topics such as office culture, crisis management, achieving goals and more. Scott Dupree, Executive Director for the Greater Raleigh Sports Alliance, joined us at last year’s Chief Executive Summit. He tells us the content was exceptional. “I felt, and from what I gathered from the other attendees, that each of the featured speakers really hit the mark in terms of providing information and analysis that was pertinent and relevant to what we do in our jobs as CEOs of sports tourism organizations,” said Dupree. One of the topics that hit home with Dupree and many of our other guests last year was Jason Willford’s presentation on the Culture Index. With Willford’s i...

THE PULSE V.5 - SAFE SPORT RECAP

 Posted on: August 8 2019
We appreciate your input on the role of Safe Sport in the sports events and tourism industry. If you didn't have a chance to respond to the latest version of The Pulse, it's ok! Take a look at these Safe Sport stats and see what other members are doing to address Safe Sport in their communities.  The Pulse v.5 Results Interested in becoming Safe Sport trained? Take a look at our website to learn how you and your team can become Safe Sport trained for a discounted price today! As we learn more about the needs of our members, we want to help you make the best business decisions possible. Part of that objective is arming you with timely and relevant research. Needed research is the topic of The Pulse v6. Take The Pulse v.6 now!

Spice up your Sponsorship

 Posted on: August 7 2019
Feeling stuck trying to attract sponsors to invest in your event? It’s time to spice up your sponsorship practices. Event Manager Blog has a few suggestions on how to bring in more sponsors in a unique way. Raise your game. As you plan an event, think of unique ways sponsors could fit into the event like a lounge where you can partner up with a furniture store. The store brings in their furniture and guests could purchase items right there, and on the flip side, your guests will have a comfortable space to relax. The same could be done with centerpieces and a flower shop or a signature drink and a local bar or brewery. This can help when potential sponsors are looking for a way to show off their products. Bring in the tech world. Online marketing and ads have become a difficult way for some events to obtain satisfactory sponsorships. That’s where Event Manager Blog says augmented reality can help. Think about customized filters or frames for apps like Snapchat or Face...

Ruston, Louisiana welcomes baseball tournament to new sports complex

 Posted on: August 5 2019
Ruston, Louisiana celebrated the opening of its new sports complex by hosting a baseball tournament. Dixie Youth World Series is wrapping up its two-week-long event which brought it nearly 80 teams. The Ruston Sports Complex sits on 185 acres in North Louisiana. When completed, the Convention and Visitors Bureau says it will have facilities for baseball, softball, tennis, soccer, and football on 36 fields and 16 turf fields. Additional plans include an indoor facility for basketball and volleyball tournaments, as well as dance and cheer competitions. This new complex is expected to bring a $1.2 billion economic impact to the Ruston and Lincoln parishes. It already started with the Dixie Youth World Series. The baseball tournament secured more than 5,000 overnight stays. “This is an economic boom for our city and for entire North Louisiana,” says City of Ruston Mayor Ronny Walker. “Entire North Louisiana is benefitting from this tournament and will benefit in ...

Celebrate your win with us - We'll shout it from the rooftops!

 Posted on: July 31 2019
Do you have a new facility or sports complex? Did you just win a big award or event? Looking for a shoutout? How about celebrating a big win for your organization or city? Celebrate with us and other members! With your Sports ETA membership, you can be added to our weekly e-newsletter, Get in the Game eNews. The email, sent out every Thursday, includes press releases, articles and news about our members and the world of sports tourism and events. It’s a great way to celebrate your accomplishments.  It’s very easy to be included in the Get in the Game eNews. Just submit your content to Meagan@SportsETA.org by noon ET every Wednesday. Don’t forget to also subscribe to the newsletter here. You can also check out past editions on the archives page here: http://www.multibriefs.com/briefs/nasc/.

The 4S Summit Experience

 Posted on: July 29 2019
Strategies, services, sales, and sponsorships- the 4S’s of sports events and tourism. These 4S’s are what the next Sports ETA 4S  Summit is all about. Registration is now open. The 4S Summit is taking place October 8-10 in Providence, Rhode Island. So, why should you head to the northeast in October? Take it from someone who has been to two 4S Summits. Ryan Vogt is the National Sports Manager at Catch Des Moines and a CSEE graduate. He helps bring sporting events, meetings, and conferences to Des Moines. For him, learning about new strategies to be successful is going to help him. The 4S Summit brings together your competitors for round table discussions. In Ryan’s experience, he says everyone is willing and able to share their experiences of what works and insights on events they have hosted. “It’s a great way to learn new ideas, but also hear about new events {which} could help determine whether or not they are a good fit for your city.&r...

Exciting Updates at Sports ETA

 Posted on: July 23 2019
It seems like just last week we were in Knoxville sharing the announcement of our new brand. Time has certainly flown by! The staff has been hard at work implementing various aspects of the Sports Events & Tourism Association (Sports ETA) brand across several platforms.  In an effort to keep you updated with all the changes, we will be sending out regular communications from our Branding Committee chair, Kathy Nelson, and Director of Member Services and Engagement, Meagan Grau.  NEW WEBSITE URL www.SportsETA.org Please make sure to update your bookmarks in your web browser. If you're like us, you'll probably catch yourself typing in sportscommissions.org out of habit. That's OK! You'll automatically be re-directed to SportsETA.org. NEW EMAIL ADDRESSES Another big update is our new email addresses. Please be sure to update your records with our new Sports ETA emails: Al Kidd - Al@SportsETA.org  Elizabeth Young -&nbs...

Kansas City Bucket List - 2020 Symposium and so much more

 Posted on: July 22 2019
The Symposium is one of the most thrilling times of the year with opportunities to network, participate in various educational sessions, and explore a new city. If you would like more info about the Symposium, visit: https://www.sportseta.org/symposium/about 28th annual Symposium April 20-23, 2020 Kansas City, MO Hosted by Visit KC and Kansas City Sports Commission We are already preparing for the 2020 Symposium. Schedule, education sessions, and speakers will be announced later this year! If you have not attended the Symposium before, this is the year to begin - because Kansas City has it all! Plan your trip to come down early or stay later to explore all that Kansas City has to offer. We made a “Bucket List” of a few activities you and your coworkers can try next year: Go ziplining with Zip KC - they can take you on ziplining tours day or night in the park! They also offer team building activities if you want to take your entire Sports Commissi...

2019 Award Winner Spotlight: Sports Tourism Organization of the Year, Under 500K

 Posted on: July 22 2019
From Triathlons to Powerlifting competitions, Gulf Shores & Orange Beach Sports has hosted nearly every type of sporting event imaginable. Their success was recognized at this year’s Symposium naming them the Sports Tourism Organization of the Year. “As a sports commission, we don’t approach building relationships and businesses with awards in mind; we work hard to invite and welcome athletes, families, and fans to Alabama’s beaches,” said Beth Gendler, Vice President of Sales for Gulf Shores & Orange Beach Sports Commission. “We were against some huge competition for sports tourism organization of the year, which just adds fuel to our fire.” Many wonder how they can follow the lead of this incredible sports commission, so we asked their Communications and Marketing Specialist, Ally Mills Dorrough if she had any wisdom to share or things that set the Gulf Shores & Orange Beach area apart from others. Here are a few pointe...

Westfield Indiana Grand Park brings in massive amounts of youth league sports

 Posted on: July 17 2019
A small town in Indiana finds their focus after the construction of Grand Park: youth sports. According to an article published by the ABC 10 news, the population in Westfield doubles with families traveling in from across the country to play competitive sports at Grand Park. The facilities were built in June 2014 and have dozens of soccer fields and baseball diamonds. This massive multi-use sporting arena required an investment of $85 million, but now, only a few years later, it has seen over a $700 million impact in the surrounding areas. Local businesses are springing up all around due to the massive amount of traffic in Grand Park. Other towns may host one major league event and bring in a lot of tourism once. Many towns are considering shifting their focus to youth tournaments for a more steady stream of tourism due to the lead of Westfield, IN. Congratulations to the Hamilton County Sports Authority and all your success in Grand Park. View the original article from...
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