Contact:
Jackie Reau, Game Day
(513) 708-5822 | jreau@gamedaypr.com
Sports ETA and Ohio University Partner to offer
Masters Certificate in Sports Gambling Education
In partnership with Ohio University’s Sports Gambling Education program, Sports ETA is offering its members a new education offering in the fast-moving legalized sports betting industry.
The Masters Certificate in Sports Gambling Education, comprising three online courses, will help sports events and tourism leaders understand the landscape of legalized sports gambling and how to best leverage it. A 15% discount on tuition will be offered to Sports ETA members. To learn more about the program, visit the Sports Tourism Learning Institute.
Introductory Webinar: June 10, 3 PM ET
For those interested in learning more about the Masters Certificate in Sports Gambling Education, a webinar is being offered on June 10, 3 PM ET. Registration is free and o...
Contact:
Jackie Reau, Game Day
(513) 708-5822 | jreau@gamedaypr.com
Check out the pulse now
Sports ETA and EventConnect announce the first-ever real-time
dashboard for the sports events and tourism industry
CINCINNATI (June 3, 2021) – Sports ETA, the trade association for the sports events and tourism industry, and EventConnect, the event platform that aims to evolve how youth and amateur sports events are managed with its no-cost software, announced today a partnership to provide the first-ever live dashboard for the sports events and tourism industry.
Sports ETA’s The Pulse powered by EventConnect provides vital industry insights for destinations and events rights holders alike to reference as they develop business plans. The Pulse dashboard includes year-over-year data: Travel registrations, average night stays in U.S. hotels, average nightly hotel rate, a heat map of the United States where events are held, and the number of e...
The second episode of our Life In the Front Office podcast series is now available!
Tune in to hear what it took for our friends in Cleveland to host the 2021 NFL Draft, featuring David Gilbert, President & CEO, Greater Cleveland Sports Commission and Aubrey Walton, Director, Event Location Strategy & Planning, NFL Events. Click here to listen.
Special thanks to our sponsor, Breinfuel - a Cerebral Beverage helping you push the boundaries of what you thought possible.
All of us here at Sports ETA are thrilled to congratulate our first class of Sports Tourism Strategist (STS) graduates! We are excited to share your accomplishments with your industry peers and proud to recognize the commitment you've shown towards your professional education.
The Sports Tourism Strategist certification encompasses 32 credit hours of leading-edge sports events and tourism industry education from crisis communications, event management, innovation, sports business analytics, and more. The STS certification is a program of the Sports Tourism Learning Institute, offered by Sports ETA, and is the leading-edge education institute for the sports events and tourism industry offering topical content, in-depth, and industry-leading certification programs. To learn more visit, learn.sportseta.org/about.
“Sports ETA congratulates these 35 individuals who are actively advancing their knowledge and skills about the sports events and tourism industry with the Sp...
With FIFA deciding this year on 23 cities hosting the 2026 World Cup, with Los Angeles hosting the 2028 Olympic and Paralympic Games and with Santiago hosting the 2023 Pan and Parapan American Games, all eyes are on the Americas at this pivotal moment in world history. Host City Americas connects international rights holders and suppliers with event hosts and investors in the Americas.
Participants in Host City events include IOC Members, Sports Ministers, Mayors, International Federations and Organising Committee leaders. Join 1,000+ participants at Host City Americas to discover the opportunities ahead as we emerge from the pandemic to a landscape defined by digitalization and private investment.
Sports ETA President and CEO, Al Kidd, will be a panelist to discuss Emerging From The Perfect Storm - how COVID and digitalization have impacted live events, the role of events in sustainable urban development, and where future growth is going to come from over the next 10 years. For ...
Meet Zach Ebarb, Visit Baton Rouge, National Sports & Convention Sales Manager.
Though he’s had plenty of fun experiences working at Visit Baton Rouge, the most fun Zach Ebarb has had is hosting rights holders at Louisiana State University or Southern University home games.
“The tailgates, food, venues, and hospitality of our locals make these site visits special and personalized each time,” says Ebarb. “The atmosphere in Baton Rouge each home game day is that experience you feel on Christmas morning!”
Ebarb has been working in the industry for eight years marketing Baton Rouge as a sports and convention destination. As part of the job, he attends trade shows, networks with rights holders, conducts site visits, issues sales leads to venues and hotels, and compiles bids. But more than just selling the city as a destination, Ebarb collaborates with the rest of the Visit Baton Rouge team, and local community hospitality partners, to turn eve...
We have some really exciting news to share! We've partnered with Life in the Front Office to bring you monthly podcasts, April-October!
Don't miss this first episode with Ryan Vaughn, President, Indy Sports Corp, and Eric Neuburger, Stadium Director, Lucas Oil Stadium highlighting The Madness of March Madness. Click here to listen 👉 https://apple.co/2QUdemj
Contact:
Daniel Kraus, CEO
Threshold 360
daniel.kraus@threshold360.com
Contact:
Jackie Reau
Game Day
(513) 708-5822
jreau@gamedaypr.com
Sports ETA and Threshold 360 Announce Strategic Partnership
to Expand Sports Tourism Discovery Options
TAMPA (April 27, 2021) - Sports ETA, the trade association for the U.S. sports events and tourism industry, and Threshold 360, the leading platform for 360° virtual tour creation and delivery in the Hospitality & Tourism industries, today announced a strategic partnership to help enhance marketing programs that increase the visibility through the usage of virtual tours in the sports events and tourism industry.
Sports tournaments are a leading driver for travel and tourism, impacting both fly- and drive-market travel. The new partnership provides immediate access for Sports ETA members to a new entry-level Threshold Platform bundle specifically designed to provide consistent, re-targetable dynamic conten...
CrossFit, LLC has recently released a new RFP to find the next host city of the CrossFit Games. The CrossFit Games are currently held in Madison, Wisconsin, and they will be held there through 2022 at a minimum. CrossFit intends to award a 3-5 year contract to the next host city, beginning as soon as 2023.
To view the full details visit https://games.crossfit.com/rfp. Please reach out to rfp@CrossFitgames.com with any questions.
The current timeline:
July 1: Letter of Intent to Bid due to CrossFit
July 26 - August 1: CrossFit Games Site Visits, Madison, WI (pending covid)
September 1: Proposals due to CrossFit
Contract negotiations for host cities begin November 15
The Spring 2021 edition of the Playbook is available now. Download your copy.
Inside This Issue:
Catching Up With Our Communities
"Quarantine Re-emergers" Ready for Live Sports
Evaluating Resident Sentiment to Inform the Development of Sports Tourism
Legalized Sports Betting in America
FIFA World Cup 2026
We encourage members to share information with their peers. Contact Meagan Grau to learn more about how you can contribute to a future edition of The Playbook.