Celebrate 2022 with 22% Off

 Posted on: December 1 2022
Happy December! As the year winds down, you may have a little extra time on your hands. Why not put it to good use and invest in yourself as you prepare to tackle 2023? We've put together the Sports Tourism Fundamentals Series, comprised of three Sports Tourism Learning Institute (STLI) Certificate Playbook courses, that will provide you with a solid foundation in fundamental industry concepts. Are you... 1. Hiring new staff? 2. Interested in training your team? 3. Looking to earn STS credits? 4. New to the sports events and tourism industry? 5. Seeking a refresher on industry fundamentals? This bundle is for you if you answered yes to any of these questions.  Courses included in the Sports Tourism Fundamentals Series: Introduction to Sports Tourism This course will provide existing, new, and aspiring sports tourism professionals with a comprehensive foundational understanding of the industry’s interworkings and key industry concepts...

Sports ETA and Meeting Professionals International Announce Expanded Partnership

 Posted on: October 26 2022
CINCINNATI (October 26, 2021) – Sports ETA, the only trade association for the sports events and tourism industry, announced today a new partnership with Meeting Professionals International (MPI), the largest meeting planner and event planner industry association worldwide, to share industry events and educational programs for their respective industry members.   Under the terms of the new agreement, Sports ETA and MPI will share thought leadership and content at each of their respective annual conferences (Sports ETA’s Annual Symposium, Women’s Summit, Chief Executive Summit, and 4S Summit and MPI’s World Education Conference and GMID). Additionally, both organizations will share and cross-promote each other’s educational courses and curriculum.   “MPI is a long-time partner of Sports ETA and our sports events and tourism industry,” said Al Kidd, president and CEO of Sports ETA. “We are honored to have such a dedicated part...

The Stoll Report On State-Level Funding

 Posted on: October 20 2022
The Stoll Report on State-Level Event Funding was designed with you in mind. This debut report serves to bring you up to speed on everything you need to know about the rapidly evolving landscape of state-level event procurement funds while simultaneously serving as an advocacy tool for your organization. We gathered all the current and relevant information on this topic and put it all in one place, with easy-to-understand insights and expert analysis. The report covers such information as types of event funds, recent fund activity, parameters, types of events for which funds are used, measuring ROI, and much more. It also serves as a benchmark through which future report editions and updates will be measured. Learn More

SMARTCITIES & SPORT DISCOUNT

 Posted on: October 5 2022
Smartcities & Sport, the world’s leading network connecting cities and sports, will host their annual summit in Lausanne, the Olympic Capital this October 24-26. The summit will gather 300+ participants including sports cities and international federations. Our partnership with Smartcities & Sport, allows Sports ETA’s members to benefit from a 20% reduction on the summit registration fee. To register, click HERE (the discount is auto-applied when using this link). Here is more information about the summit 2022.

ICYMI: Back to the Basics of the Event Impact Calculator (EIC) Recording Now Available

 Posted on: September 28 2022
ICYMI: Last week, on September 21st, Destinations International and Tourism Economics provided an overview and refresher on the EIC tool. If you were unable to join the webinar, you didn't miss out. You can access the recording here in DI's Online Learning Center: Back to the Basics of the Event Impact Calculator (EIC) As a reminder, Sports ETA members receive free access to all DI webinars and webinar recordings. If you do not already have a DI account set up, you will be required to set up an account in order to access the recording. It's free and easy to do. Click here to create an account. Once you have created your account, you will use those credentials for webinar recordings and when registering for future DI webinars and educational offerings.  Just use the code SPORTSETA.   ACCESS WEBINAR RECORDING If you have any questions or difficulties registering, please email education@destinationsinternational.org.

Earn STS Credits at TEAMS '22

 Posted on: August 23 2022
Are you attending the TEAMS '22 Conference + Expo, October 24-27 in Oklahoma City, OK? Don't miss out on the chance to earn four (4) STS credits by attending a session led by our very own, Dr. Jennifer Stoll, Sports ETA, Research and Education. Beyond Economic Impact: How to Leverage Sports Events and Tourism to Build Community Value Join Dr. Jennifer Stoll, Sports ETA, as she provides a detailed overview of the role sports events and tourism plays in destinations, as well as simple ways to measure and communicate this impact in order to demonstrate value to local markets in terms they can understand. Whether you are a destination representative looking to gain community understanding of your work, a rights holder desiring to achieve an increased appreciation for what your event brings to a market, or an industry supplier curious about how to support this industry mindset shift, this course is for you! The course will include real-world examples and ca...

Sports ETA and Destinations International create strategic partnership to elevate sports events and tourism education and advocacy in America

 Posted on: August 9 2022
Contact: Jackie Reau Game Day (513) 708-5822 | jreau@gamedaypr.com Caitlyn Blizzard VP of Communications, Destinations International 1 (202) 835-4202 I cblizzard@destinationsinternational.org   Sports ETA and Destinations International create strategic partnership to elevate sports events and tourism education and advocacy in America   CINCINNATI (August 8, 2022) – Sports Events and Tourism Association (Sports ETA), the professional trade association for the sports events and tourism industry, and Destinations International, the world’s largest resource for official destination organizations and convention and visitors bureaus (CVBs), today announced a new two-year partnership with a focus on educational programming and industry research.   The sports events and tourism industry is one of the largest sectors in the travel and tourism industry. According to Sports ETA’s annual State of the Industry Report, the sports tourism sector&rsqu...

Destination International’s EDI Leadership Series

 Posted on: July 28 2022
SPORTS ETA MEMBERS: Save $300! As a Sports ETA member, you receive a discount on Destination International’s Equity, Diversity & Inclusion Leadership Series. Register Here   LEADERSHIP SERIES 2022 SCHEDULES 1. Thursday, August 25 | 11:00 AM - 12:30 PM ET 2. Thursday, September 22 | 11:00 AM - 12:30 PM ET 3. Thursday, October 20 | 11:00 AM - 12:30 PM ET 4. Thursday, November 17 | 11:00 AM - 12:30 PM ET 5. Thursday, December 8 | 11:00 AM - 12:30 PM ET  6. Thursday, January 12, 2023 | 11:00 AM - 12:30 PM ET  Sports ETA members can use the discount code EDI22-SPORTSETA at checkout to receive DI’s membership pricing ($695 USD). This is a $300 savings, as DI charges nonmembers $995 to participate in the series.   Registration is open through Friday, August 19th, or until the course sells out (there is a course maximum of 50 participants).  Any questions, please email education@destinationsinternational.org.&...

The Pulse - Volume 2 Edition 2 June 2022

 Posted on: June 6 2022
It's here! Volume 2, Edition 2 of Sports ETA's The Pulse powered by EventConnect Quarterly Report is now available. In this edition, you'll see data that suggests the industry is poised for a travel breakout in the summer of 2022! Dive in and learn how you can use this information to make better business decisions for your organization! View The Pulse Custom Reporting Available Are you looking to use meaningful data to help your organization better serve your community and give you a competitive advantage? The power of The Pulse's data runs much deeper than these visualizations display. We are now capable of digging into the data and extracting elements vital to your organization's goals by developing custom reports through tailored data and analysis fit to your organization's needs. Contact info@sportseta.org to learn more. The Pulse Dashboard The Pulse, the sports events and tourism industry’s first and only real-ti...

Sports ETA, Civitas Announce New Education and Research Partnership

 Posted on: April 28 2022
Contact: Jackie Reau Game Day (513) 708-5822 jreau@gamedaypr.com   CINCINNATI (April 28, 2022) – Sports ETA, the only trade association for the sports events and tourism industry, announced today a new two-year partnership with Civitas, the nation’s leading firm in tourism promotion funding and tourism improvement districts.   The agreement will encourage collaboration between both organizations to provide new joint research, education, and regular industry content sharing. The partnership focuses on utilizing tourism improvement districts (TIDs) as funding mechanisms for sports-related tourism initiatives and bringing awareness of the importance of sports events in the larger tourism ecosystem.   “Civitas is the leading firm in guiding destinations on to successfully form improvement districts to increase revenue for marketing and revitalization,” said Al Kidd, President and CEO of Sports ETA. “We are honored to have such a ...
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