Sports Events and Tourism Industry

The Winter 2018-2019 edition of the NASC Playbook is available now.  Download your copy. Inside this issue Awards Commitee Accepting Entries Registration and Housing Open for 2019 Symposium Bylaws, Branding & Strategic Planning Tips from the Member Mentoring Committee We encourage members to share information with your peers. Contact Meagan Grau, Director of Member Services and Engagement, at meagan@sportscommissions.org to learn more about how you can contribute to a future edition of The NASC Playbook. Happy Holidays! The NASC Staff

The Tampa Bay Sports Commission is excited to be hosting the 2019 Women's Summit April 3-5, 2019 in Tampa, FL!  Developed by top women leaders in the sports events and tourism industry, the Summit will inspire you to achieve your career goals. Successful speakers and enlightening sessions guaranteed to supply the tools you neeed and give you direction to reach new heights in your professional and personal life. This illuminating day is filled with several practical, idea-packed sessions. Between workshops, you'll experience meaningful networking at its best.  Topics covered include: Building Professional Allies Breaking Down Barriers Communicating for Women Overcoming Perfectionism Personal Branding Women Entrepreneurs Registration Member Rate: $499 Non-Member Rate: $699 REGISTER NOW Schedule *Subject to change Wednesday, April 3 4:00 pm - 6:00 pm - Registration 7:00 pm - 9:00 pm - Welcome Reception Thursday, April ...

“Optimism is a happiness magnet. If you stay positive, good things and good people will be drawn to you.” – Mary Lou Retton When you look back on the people who have influenced your life, do you find a common trait?  In my experience, the people I remember the longest and the fondest are the ones who had upbeat personalities. Teachers who encouraged me through challenging classes, friends and family who reassured me through difficult times, and professional mentors who always helped guide me – these are the people who have touched my soul and have inspired me to be that person in other people’s lives. Looking for the good in every situation is who I aspire to be. I am a work in progress, but I consciously make an effort to direct my focus on the bright side, the possibilities and the solutions.  Moving into a leadership role has shown me that my actions and attitude shape those around me. As a team, we are more productive when our work envi...

HOUSTON, TX – Houston Dynamo and Dash President Chris Canetti has announced his resignation from the club today after 13 seasons. Canetti will remain with the team through the end of his contract, which expires December 31, 2018, and assist in the transition of leadership. Canetti will move on to become the President of the Houston World Cup Bid Committee, which will be run by the Harris County – Houston Sports Authority. The Houston World Cup Bid Committee has been formed as part of an effort to bring the 2026 World Cup to Houston. Canetti will begin his new role in January of 2019, and work under the leadership of Janis Burke, the Sports Authority’s CEO. “Today, I am filled with mixed emotions. I love this club, cherish my time here, and feel sadness about it coming to an end,” Canetti said, “but I am confident that is the right time to move on to the next challenge. And with this next challenge comes the opportunity to work on something vita...

The 4S Summit is headed to Cleveland, OH in a few weeks!  The summit kicks off with a Reception at the Rock and Roll Hall of Fame. A great opportunity to get together with your colleagues, share your stories and enjoy the history of Rock and Roll! The 4S Summit provides an opportunity for all of us to discuss our commonalities. The commonalities could be challenges we are facing or successes that we want to share. My motto “Why recreate the wheel, when I could learn from others’ successes and challenges.” The opportunity to learn from the NASC members is one of the best learning tools at the tip of your fingers. Be ready to learn more on the 4S’s of sports events and tourism: sponsorships, sales, services and strategies. The sports events and tourism industry has many commonalities within these 4S’s. Is your organization focusing on strategies to have the community more engaged with your sports events? Looking to learn new bidding best practices...

  Orlando-based private, non-profit organization unveils company-wide rebrand featuring new logo, website and slogan – “Terrain for Every Game”  ORLANDO, Fla. (October 2, 2018) – The Central Florida Sports Commission (CFSC) – a private, non-profit organization dedicated to attracting and managing world-class sporting events and driving economic impact in the Greater Orlando area (the City of Orlando, Lake County, Orange County, Osceola County, and Seminole County) - today unveiled its new brand and website - Greater Orlando Sports Commission (GO Sports) and GreaterOrlandoSports.com. GO Sports aims to promote and elevate Greater Orlando’s vibrant community and feature a name which global audiences can identify with hosting major marquee and pro sports events at the major amateur, collegiate, professional and Olympic levels, such as the 2017 NCAA DI Men’s Basketball Championship, WrestleMania 33 in 2017, the 2019-2020 Monster Jam ...

DALLAS -- The NCAA Division I Women’s Basketball Committee announced that the Big 12 Conference and the Dallas Sports Commission have been selected to host the 2023 Women’s Final Four. The American Airlines Center will serve as the competition venue for the games to be played on March 31 and April 2, 2023. This will mark the second time in six years for Dallas to host a Women’s Final Four. “We look forward to bringing the Women’s Final Four back to Dallas,” said Big 12 Commissioner Bob Bowlsby. “The 2017 Women’s Final Four was a great success both on and off the court with compelling games, sellout crowds and community involvement. We appreciate the NCAA Women’s Basketball Committee providing us another opportunity to host this spectacular event.” The Big 12 and Dallas have joined forces to stage two regionals (2011 and 2016) and a Women’s Final Four during the last six years. In 2017, Dallas hosted the Women&...

KANSAS CITY, Mo. – The National Association of Intercollegiate Athletics (NAIA) is now accepting bids from potential hosts to bring the Men’s & Women’s Indoor Track & Field Championships to your city! The NAIA is seeking a host for the 2021 & 2022 Indoor Track & Field Championships. This will be a two-year cycle of events through the 2021-2022 championship seasons. The event includes the top 100 NAIA Men’s & Women’s Indoor Track & Field teams from across the nation. The NAIA Track & Field Championship is a three day event. All three days consist of a combination of field events in the afternoon and track events in the evening. The selected host will have the opportunity to put on a student-athlete recognition banquet. Hosts may sell tickets to parents, fans, and members of their community. The Championships will bring teams and fans from across the country to enjoy all your city has to offer. Deadline to Bid: Decem...

By Jackie Reau, Game Day Communications     There were dozens of informative education sessions at the NASC symposium a few months ago. Now is the time to review your notes and take a pulse check of your strategy as we reach the mid-year calendar milestone.   It’s also important to note the enormous (and growing) economic impact of the U.S. sports tourism industry (studied annually by NASC and Ohio University), which now stands at $11.4 billion, a 37% increase over the last four years. Keep these stats in mind as you plan your strategy against metrics.   Here are a few thought starters to get you going on the process following the theme of the 4S Summit to review your strategy, services, sales and sponsorship.    First, take a half-day and schedule yourself out of the office so you can have quiet time to think. Head to your favorite coffee shop, library or campus spot for inspiration.   Strategy Plan in Pl...

By Matt Cacciato, Executive in Residence and Director, Masters of Sports Administration Program Ohio University The past few years, and even the past few months, have brought about numerous changes in the media space that will impact the sport tourism industry as organizational media strategies evolve. The number of new sports media offerings, technologies, joint ventures and mergers (completed and/or pending) have been dizzying and difficult to keep score of... even for those who follow the action closely!  Therefore, it is worthwhile to highlight some of these happenings, and trends, to update you on key platforms in media. The biggest development is the industry's move toward a direct to consumer model with enhanced viewer control over when, where and how they follow sports. The following sports media platforms all deliver significant impact on the sports ecosystem and share the concept of greater viewer control: ESPN+: The launch of ESPN+: A long tim...