It’s back to work for those of us who went to the NASC Symposium in Knoxville last week. As you are getting back to your projects and events, don’t forget about all those contacts you met last week.
In the sports events and tourism industry, networking is key and we hope you met a lot of great people at the Symposium to help in future projects. So don’t let those business cards go to waste. Follow-up is key to developing a new professional relationship. Forbes has a few great tips to master the art of the follow-up.
Start with a quick email this week. Don’t feel it has to be something long and profound. Simply say you enjoyed meeting them and if you can, reflect back on a point from your conversation, even if it wasn’t about work.
Link in on LinkedIn. This is another way to connect days after meeting. LinkedIn also offers many free tools to keep your contacts front-of-mind for both you and them. Plus, you can send them a quick note on their work...
KNOXVILLE (May 10, 2019) – The National Association of Sports Commissions (NASC), the governing body of the $11.4 billion sport tourism industry, announced this week a new brand designed to represent a more inclusive organization to lead the sports and event tourism industry and its membership. The organization will now be referred to as Sports Events & Tourism Association or Sports ETA.
A record turnout of industry leaders in sports events and tourism attended the 27th annual symposium held here from May 6-9 to elect new leadership, honor members with national awards and participate in dozens of continuing education programs led by industry leadership.
“In our largest-ever Symposium where sports events and tourism industry leaders meet, we introduced a new brand for the organization called Sports ETA that represents the evolving and growing nature of the industry we lead,” said Al Kidd, President & CEO of Sports Events & Tourism Association. “...
The National Association of Sport Commissions is excited to share its 2019 Member Award Winners. Every year the NASC honors organizations and individuals in the sports events and tourism industry to celebrate their accomplishments and achievements! There were a ton of impressive nominees this year, and deciding on a winner for each category was incredibly difficult. With that said, our 2019 winners hail from all over the country, from Minneapolis to Gulf Shores.
Without further ado, here are your 2019 NASC Member Award Winners:
Sport Commission of the Year, Over 500k
-Sport Minneapolis, powered by Meet Minneapolis
Sports Commission of the Year, under 500k
-Spokane Sports Commission
Sports Tourism Organization of the Year, over 500k
Sports Tourism Organization of the Year, under 500k
- Gulf Shores & Orange Beach Sports
Event Marketing Campaign
-Savannah Sports Council
Destination Branding and Marketing Campaign of the Year, und...
The NASC is excited to congratulate our recent Certified Sports Event Executive graduates. Through this program, these graduates have shown the world they’re serious about making a difference in the sports events and tourism industry. Give a round of applause to these CSEE graduates, as they prepare (or continue) to take the industry by storm.
CSEE 2019 Spring Graduates:
Danny Corte, CSEE
Jamie Patrick, CSEE
Billy Bos, CSEE
Mark Kowalewski, CSEE
John Poole, CSEE
Ashley Wilson, CSEE
Jeremy Leifel, CSEE
Matthew Bosen, CSEE
Daniel Gallagher, CSEE
Kris Jackson, CSEE
Kathy O'Connell, CSEE
Luchie Javelosa, CSEE
Jarrett Dowling, CSEE
Al Stauffacher, CSEE
Consuelo Sanchez, CSEE
Shaheen Roostai, CSEE
Sarah Kirchberg, CSEE
Kelsey McLean, CSEE
Ashleigh Bachert, CSEE
Matt Prewitt, CSEE
Kristyn Hawkins, CSEE
Mark Hargis, CSEE
Clay Partain, CSEE
Bill Kelly, CSEE
Suzanne Keller, CSEE
Holly Kesterson, CSEE
The National Association of Sports Commissions would like to congratulate 2019 NASC Hall of Fame inductees. Each of these members have played a vital role in the success and promotion of the National Association of Sports Commissions and have contributed significantly to the advancement of the sports events and tourism industry. Our 2019 inductees are as follows:
Patricia Ernstrom- Vice President of Special Events, San Francisco 49ers
Jack Kelly- CEO, World Equestrian Games
Pam Gerig-Bland- Executive Director, Palm Beach County Sports Commission
Kevin Smith- Founder, OnPoint Sports Strategies, LLC
Induction into the NASC Hall of Fame is considered to be the equivalent of a lifetime achievement award. These inductees have typically spent decades in the sports events and tourism industry; they have been leaders in the industry; and they have an extensive list of accomplishments locally, nationally, and even internationally in some cases. Patricia, Jack, Pam, and Kevin...
People tend to fall on three sides of the networking spectrum:
The people that love socializing and meet all kinds of people
The people that hate networking and skip these sessions or don’t participate
The people that are good at networking and leave with a valuable lead and/or resource
Depending on the day, each of us usually falls into one of these categories when we must attend networking events. Many factors contribute to how we react to networking including the hours worked that day, what’s happening outside of work, and energy levels in general. Please take a moment to learn some networking lessons that may provide positive results while networking at the 2019 NASC Symposium.
Look at this stack of business cards! These are on my desk right now. Can you imagine if your card is located near the bottom of that stack? I’m sure my card is at the bottom of stacks on hundreds of desks around the country. This is a constant reminder that I’...
The NASC Symposium is just over two weeks away, which means it’s time to request event overview appointments! The Symposium is a phenomenal way to network and learn more about the industry from the people currently thriving in it. Wondering how to do that? It’s simple!
Start by going to the NASC Symposium website to update your profile. Making sure that your profile is up to date is vital because you may not appear correctly in the member directory, which is where Symposium attendees look when requesting/accepting appointments. After that, make your request for all the organizations you would like to meet with during event overview appointments. You will be able to view a list of organization’s that you have a confirmed one-on-one appointment. Once you submit the request, rank each one, while also accepting or declining appointments requested of you, to ensure that you receive the best possible matches.
If you request an appointment, but the other organiza...
The countdown is on for the 27th annual NASC Symposium! Before your bags are packed, check the conference website. Then, as you prepare to meet event rights holders, vendors and destination representatives from throughout the USA in Knoxville, Tennessee May 6- 9, you might want to check it again. This will help you ensure the most efficient and effective use of your time!
NASC staff and volunteer members have worked diligently to provide several great resources to assist you as you get organized to attend the NASC’s annual meeting (for the first time or the 27th)! Follow the links below to find answers to many of your questions:
Hotel & Travel
Hotel & Travel:
Traveling to a destination by yourself (especially for the first-time) can seem a bit intimidating. A little advanced homework will reduce potential concerns and set you up for a fun, successful conference experience.
We are just over a month away from the 2019 NASC Symposium. No, you don’t need to start packing your bags just yet, but you do need to start planning out what you want your week to look like. We just released the education sessions for the 2019 Symposium in Knoxville, Tennessee from May 6-9.
If you are part of a destination looking to attract more events to your city, you may consider sitting in on sessions like “Developing your Destination’s Sports Tourism Program” on Tuesday or “Bidding on NAIA Events” on Thursday.
For the sales and development managers, there are also sessions for building brand awareness, partnership strategies, and valuing sponsorships.
There are more than 25 education sessions planned for Tuesday, Wednesday and Thursday, so there is something for each member of your team coming to the Symposium. Check them all out here.
Also, if you registered for the CSEE course at the NASC Symposium, put on your crisis mode c...
As I’ve gained more “experience” (another way of stating that I’m getting older) in this industry, I tend to be more straight forward about the positives and negatives of the sports events industry. No need to sugar coat anything. And that’s what I’d like to comment on here, to hopefully save those of you just getting started, a lot of potential headaches.
So, here’s the scenario - you’ve just started your career at your local sports commission or CVB as the new sports events’ sales manager. As the new person, you’re fired up because you get to work in sports, and you think you have the sports facilities in your area to do big things. And you want to get out there and get that first big event for your area, a real home run, as soon as possible. You attend your first NASC Symposium and meet with numerous event-owners and they all sound great. You think to yourself, wow we could do ALL these events in our destination &n...