A new season is upon us, and we are thrilled to announce the revival of our Sports ETA Mentoring Community! We're on the lookout for dedicated individuals who are ready to share their knowledge, inspire growth, and foster connections within our community. Yes, you guessed it right – we need mentors!
As Sports ETA continues to flourish, so does the need for guidance and support for our members. Mentorship has the potential to be a transformative experience for both mentors and mentees. Whether you're a seasoned professional or a rising star, your unique experiences and expertise can make a significant impact on someone's life and career.
SIGN UP TO BE A MENTOR
Why Become a Mentor?
Pay It Forward: Remember those who guided you when you needed it most? Here's your chance to do the same for someone else.
Networking: You'll have the opportunity to connect with like-minded individuals and expand your professional network.
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Our friends at the NCAA have asked us to share information on the bid process for the 2024 Men's & Women's College Basketball Academies. Please see below:
The NCAA invites prospective hosts to bid on the 2024 Men’s and Women’s College Basketball Academies.
The NCAA College Basketball Academies give prospective men's and women's student-athletes a sample of the college basketball experience. Organized with input from the National Association of Basketball Coaches (NABC) and the Women's Basketball Coaches Association (WBCA), these developmental summer academies pair high-level basketball competition with life skills instruction.
In addition to basketball training, skill development, and games, participants and their parents or chaperones will attend life skills courses about NCAA eligibility and compliance; the recruiting process; name, image, and likeness opportunities; agents; the transfer portal; and the pathway to professional basketball o...
Contact: Jackie Reau, Game Day
(513) 708-5822 | jreau@gamedaypr.com
Sports ETA, SearchWide Global, and Northstar Meetings Group Present New Executive Compensation Report for the Sports Events and Tourism Industry
CINCINNATI (March 15, 2023) – Sports ETA and SearchWide Global released the “2023 Sports Destination Leaders Salary, Compensation and Benefits Report” led by researchers from Stoll Strategies, sponsored by the Northstar Meetings Group.
The benchmark study provides an overall look at the employment landscape for the $39.7 billion sports events and tourism industry among sports destinations while offering a resource to organizations with actionable information.
The last industry Salary, Compensation and Benefits Report was conducted in 2013 by Enigma Research Corporation. The research for the 2023 report was led by Dr. Jennifer Stoll, and Dr. Blake Price, from Stoll Strategies.
Data from more than 200 sports destination leaders, with a majority ...
The Winter '22 - '23 edition of the Sports ETA Playbook is out now! Download your copy here, and don't forget to share it with a colleague.
Inside this edition:
- Sports ETA Chief Executive Summit
- Sports ETA and Northstar Meetings Group Expands Strategic Partnership
- White Paper: The Strong Performance of the Sports Tourism Sector
- Kansas City - The New Midwest
- Tourism Improvement Districts
- Your 2023 Sports ETA Road Map
- Guide to State-level Event Procurement Funds
Read playbook
Sports ETA, in collaboration with the Northstar Meetings Group, has engaged Tourism Economics, an Oxford Economics company, to conduct an update of the 2019 State of the Industry Report for 2020 and 2021. This important study will provide strategic insights on market size, economic impact, competitive dynamics, and trends within the industry.
2019 was the high-water mark for sports tourism and Sports ETA plans to use the 2020 and 2021 data in evaluating the COVID recovery and industry growth. This information will be important to future planning for all members of the Sports ETA family with regular data comparisons to validate growth.
The survey is designed specifically for destination representatives and takes approximately 15 minutes to complete. Please have your budget, event, sponsorship, participation, and spending data readily available for completion.
By completing this survey, you will be entered to win one of five $100 Amazon gift cards!
Please prov...
The Sports ETA Playbook is the official publication of the association for the sports events and tourism industry. The Summer 2021 edition is now available. Download your copy today.
Inside this issue:
Catching Up With Our Communities
Current Status of Economic Impact of Transgender Bill Legislation
Going Virtual to Create A New Event Called Virtual Artistic Swimming
STS Graduates
Sports Tourism Learning Institute Information
A look at new Sports ETA Partnerships
Birmingham schedule of events - October 25-28
Women's Summit
Facilities Summit
Symposium
White Papers
Annual General Membership Meeting Recap
Sports Business Journal Details
We encourage members to share information with their peers. Contact Meagan Grau to learn more about how you can contribute to a future edition of The Playbook.
We're excited to share the first edition of Sports ETA's The Pulse powered by EventConnect Quarterly Report with you.
In this edition, you'll be provided with an overview about this industry leading data dashboard, then dive into some key insights and most importantly, learn how you can use this information to make better business decisions for your organization.
Check Out the Pulse Now
Expanded Definition of Success for the Sports Events and Tourism Industry
By Jennifer Stoll, PhD, STS
Read Full White Paper
For many years, the primary metric for success among sports events and tourism organizations has been economic impact, usually equivocated with hotel room night generation. In other words, sports events and tourism’s primary objective was to solicit non-local travelers to a destination resulting in maximum room-night generation – commonly referred to as “heads in beds.”
As the industry has evolved, it has become apparent that hosting sporting events in a certain locale provides deeper value than solely counting heads in beds. However, despite the growing body of evidence underscoring the widening value of sports events and tourism efforts on the local community, industry-accepted expanded metrics of success have significantly lagged.
Confining the scope of industry success to room nights presents several limitations...
Big sporting events may have been cancelled this year, but the sports events and tourism world is looking towards the future. Many large events have RFPs out right now for events in upcoming years.
As a Sports ETA member, you have access to our database of Event RFPs at your fingertips. Right now, there are nearly 75 events posted which are actively looking for RFPs.
Sports ETA members can look at the details of each Event RFP right on our website to learn what each event is looking for in a host city. If you determine an event is right for your area, you can submit a bid by following the instructions in each RFP.
We hope you use our Event RFP Database to help you secure events in the future. We wish our members luck in submitting for each RFP.
Sports ETA is excited to announce that our members now have access to higher FedEx discounts off list rates than ever before. When you sign up for the Sports ETA Shipping Program (it’s free to enroll), you’ll save 45% on FedEx Express and 25% on FedEx Ground. If you’re currently using the program, be sure to re-enroll to get the improved discounts. With all of the challenges businesses are facing right now, it’s more important than ever to take advantage of cost-saving benefits. Whether you’re shipping orders to customers, getting shipments in from suppliers, or managing customer returns, you’ll be able to reduce your costs. Enroll today.