2022 4S Summit Education Sessions

Wednesday, October 12

  8:30 AMCoffee & Conversation: What's Ahead for Sports ETA
October 12, 2022, 8:30 AM - 9:45 AM
Grab breakfast and settle in to hear what's ahead for Sports ETA with Al Kidd, President & CEO, Sports ETA, Don Dukemineer, Chairman, Sports ETA, and...
  10:00 AMMedia Relations - Art of the Pitch: Getting Your Story Picked Up By Print, Broadcast, and Digital Media
October 12, 2022, 10:00 AM - 10:45 AM
Learn from industry experts, Kathrine Nero, Director of Media, Game Day Communications and Jason Gewirtz, Vice President, Sports Division, Northstar Meetings...
  10:00 AMYou've Built Up Your Volunteer Database, Now How Do You Keep Them and Keep Them Happy
October 12, 2022, 10:00 AM - 10:45 AM
During this session, you will hear from Jeff White, Manager of Volunteer Resources at MOTE Marine Laboratory and Aquarium. Jeff will discuss MOTE's general...
  10:00 AMA New Era of Facility Management: Convention and Visitors Bureaus?
October 12, 2022, 10:00 AM - 10:45 AM
It's a rare occurrence when a convention and visitor bureau manages a facility, never mind three. Elliott Falcione, Executive Director of the Bradenton...
  10:00 AMOutside the Strike Zone
October 12, 2022, 10:00 AM - 10:45 AM
Sarasota County is home to the Atlanta Braves Spring Training complex and the Braves have been building a relationship with the surrounding communities...
  10:00 AMRights Holders Only: 4 Things to Consider
October 12, 2022, 10:00 AM - 10:45 AM
This will be an open discussion for Rights Holders to consider when working with sports cities and destinations. Collectively, the group will work through...
  11:15 AMGrant programs: One Size Doesn't Fit All
October 12, 2022, 11:15 AM - 12:00 PM
Is your destination considering a grant program? After hearing from our panelist's, Terra Alphonso, Director of Sports Marketing & Development, Branson...
  11:15 AMHow is Your Community Giving Back and Supporting Youth Sports?
October 12, 2022, 11:15 AM - 12:00 PM
In 2020, Shalisa Griffin, Senior Director of Business Development & Events for the Greater Orlando Sports Commission, was chosen to serve as Chair...
  11:15 AMLeveraging a Foundation for Venue Development
October 12, 2022, 11:15 AM - 12:00 PM
Sports facilities are key in the sports tourism market yet the methods for the planning, funding and construction of them has changed. Learn about how...
  11:15 AMDomestic vs. International Events - What Makes the Sales and Activation Process Different
October 12, 2022, 11:15 AM - 12:00 PM
When evaluating an international event RFP, what do you need to take into consideration that is different than hosting a domestic event? Language barriers,...
  11:15 AMRights Holders Only: Sponsorship Strategies and Scalability
October 12, 2022, 11:15 AM - 12:00 PM
Sponsorships come in all shapes and sizes.  And so do Sponsorship organizations and processes.  In keeping with a “4S’s theme”,...
  2:00 PMState Association Leaders Community Group - Workshop
October 12, 2022, 2:00 PM - 4:00 PM
Description coming soon.
  2:00 PMSmall to Mid-Market Destinations Community Group - Workshop
October 12, 2022, 2:00 PM - 4:00 PM
Join us for a discussion on how event logistics have changed in the past three - five years.  Bring your best practices and ideas for topics such...
  2:00 PMYoung Professions Community Workshop: Powerful Conversations
October 12, 2022, 2:00 PM - 4:00 PM
Join Kevin Smith, Managing Partner of the Collective Best, as he leads the group through a workshop on using powerful conversations to build lasting relationships...

Thursday, October 13

  11:00 AMUniversity Relationships: Working Together to Bid On and Host Impactful Events for the Local Community
October 13, 2022, 11:00 AM - 11:45 AM
You don't build a major events resume like Tampa Bay Sports Commission's without the support and partnership of your local colleges and universities. ...
  11:00 AMBuilding Your Sports Brand
October 13, 2022, 11:00 AM - 11:45 AM
What are you doing to put your destination on the sport tourism map?  Corry Locke, Group Sales Supervisor, Ocala/Marion County Visitors and Convention...
  11:00 AMHosting Multi-Sport Events: They're Not Just for Large Markets
October 13, 2022, 11:00 AM - 11:45 AM
Have you ever shied away from submitting a bid for a multi-sport event? This session will touch on what event organizers consider the most important when...
  11:00 AMRights Holders Only: Destination Partnerships for Maximum Event Impact
October 13, 2022, 11:00 AM - 11:45 AM
  Why do your peers believe these destinations are "Rock Stars" when it comes to hosting and servicing events? Learn first hand from three unique...
  11:00 AMGrowth of Pickleball - What it Means for Local Markets
October 13, 2022, 11:00 AM - 11:45 AM
Pickleball is the fastest growing sport in the country with more than 5 million players nationwide, and growing. As this multi-generational game continues...
  12:00 PMGeneral Session: The Creative Age
October 13, 2022, 12:00 PM -
“If I could tell the world one thing, it would be that Creativity is the driving force of our future. We all have a creative passion within, so be...