Smart Cities & Sport 2021 
Building Partnerships: IFs Have The Floor!

Cities are the treasures chests where most sports events are organized. Hosting sports events implies high-level facilities as well as a thoughtful events strategy linked with tourism, economic development, mobility policies, environment concerns, and legacy objectives. But nothing is possible without strong partnerships with sports federations and event organizers. The recent period has deeply disrupted both the existing benchmarks and the anticipated schedules.

What is the future of major event bidding and hosting? Are rights holders increasingly tending to have a “Continuous Dialogue” with the cities rather than launching a bidding process?

This session aims to answer the above questions by providing concrete examples and best practices from the perspective of IF’s, as well as the cities.

Al Kidd, President & CEO of the Sports Events & Tourism Association
Mark Hurst, Competition Bidding Manager, World Athletics
Morten Sandnæs, Secretary-General, Norwegian Wrestling Federation
Ariane Croteau, Account Executive Québec City Business Destination
Birgitte Nestande, Project Manager Events, Innovation Norway

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