Sports Events & Tourism:
State of the Industry Report 

For questions or to arrange an interview with Sports ETA, contact Jackie Reau, Game Day, at or (513) 708-5822.
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2021 State of the Industry Report for the $91.8 Billion Sport Tourism Industry

Sports ETA, the only trade association for the sports events and tourism industry, released its annual State of the Industry Report for 2021 resulting in the sports tourism sector’s direct spending impact of $39.7 billion which generated a total economic impact of $91.8 billion, supporting 635,000 full-time and part-time jobs and generating $12.9 billion in taxes. View press release.

View 2021 State of the Industry Report

2019 Report

This landmark study presents the most comprehensive and representative data quantifying the value of sports-related travel in the United States. Conducted by Tourism Economics, an Oxford Economics company, the report incorporates original data from Sports ETA with Longwoods International Travel Survey Data, Bureau of Economic Analysis and Labor Statistics data, U.S. Travel Association data together with NCAA and annual sports attendance figures.     

Release date: September 1, 2020

View Press Release

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