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Geoff Lacher
Organization:
Tourism Economics
Geoff Lacher is a senior economist at Tourism Economics where he works to bring clarity to complex issues facing DMOs and private companies. Geoff currently manages a variety of economic impact studies and international travel databases. Additionally, he performs DMO budget analyses, cost-benefit studies, event impact research, and other custom research projects. Geoff frequently speaks at association events and board meeting on topics including tourism’s economic impacts, international tourism flows, and best practices in tourism research. Prior to joining Tourism Economics, Geoff worked as an assistant professor at Arizona State University where he managed projects examining the economic impacts of tourism and consumer preferences while teaching classes on sustainable tourism and data analysis.
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