Ethan Olson

Organization:Nielsen Sports & Entertainment

Ethan Olson is the Director, Commercial Solutions in Nielsen’s Sports & Entertainment Division, the global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Ethan closely works with and guides marketing, research, analytics and consulting initiatives for rights holders, brands, agencies, destinations and other stakeholders to execute on their commercial endeavors in sports, esports, games, music and tourism. Prior to joining Nielsen, Ethan provided municipalities, universities, developers and destinations with various market and financial services to guide strategic decisions for the development of sports, entertainment, and other public-assembly venues and destination-making projects while at Hunden Strategic Partners in Chicago. A Minneapolis native and graduate of Arizona State University and Ohio University’s MBA & Masters in Sports Administration, Ethan also spent time working for Lagardere Sports (formerly World Sport Group) in Singapore securing commercial rights for the Singapore SportsHub, as well the Phoenix Regional Sports Commission.

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Ethan Olson

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