Summary:
Pro tips and tools, actionable ways to market a sports event. For rights holders - a list of questions and topics to ask for your host venue or destination. For Biz Dev and events staffs at DMOs and Sports Commissions, how to work with your marketing team more effectively.
Learning Objectives:
1. Important marketing questions to ask around promoting your event
2. Setting goals and expectations around event promotion
3. How to get the most of of your destination's marketing team