Large Events Community - Session 2: Innovate or Perish (Best Practices Discussion)
Summary:
This is a session for the Large Event Community consisting of those destinations who regularly bid on and host the largest sporting events in the world, from the Super Bowl and NCAA Championships to the FIFA World Cup and beyond.
Join Janis Burke and Ralph Morton again for a deep dive into the strategies, structures, and innovations that separate high-performing destinations from those simply keeping pace. We’ll examine funding, KPIs, tech, marketing, and more in an open best-practices format.
Time & Location:
Date:Wednesday, April 16
Time:02:45 PM - 03:30 PM
Room:Conference Hall A
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