AI Uncovered: How It Works and Its Future in Hospitality, Tourism, and Marketing (Strategies Track)

Summary:

Artificial Intelligence (AI) has become one of the hottest topics in business history ... but what is it really, and how does it work? Through an approachable explanation of the way large language model AIs function, we'll explore what they can do well, what they can't, and what we can expect them to be in the future -- all with an eye on hospitality, tourism promotion, and digital marketing.

Presenter: 

Paul McLeod
Director of Analytics
Simpleview