The cost of keeping up

 Posted on: August 22 2016
You might remember the plans for a new high school football stadium for McKinney that called for a $62.8 million price tag for the facility. Well, the cost now is close to $69.9 million, because of construction overruns, according to a story published last week by Nanette Light, a staff writer for the Dallas News. In her article, she indicated that school board trustees learned last week that the costs are estimated to be $7.1 million more than what voters approved in May. The differences are attributed to higher concrete prices and additional road construction at the site, according to district officials. Originally the roads were to be built in phases but officials now have decided to build them all at the same time. McKinney is not alone in the higher pricing: The bill for the new stadium in Katy, Texas, has gone up around $4.5 million from the $58 million price tag the voters approved, and upgrades to Toyota Stadium in Frisco, Texas, are being scaled back because construction...

Schools’ losses could be sports community’s gain

 Posted on: August 15 2016
Olympic fever, albeit short term and every four years, can be a big driver in sports facilities. As we’ve seen Team USA excel in the pool and in gymnastics, expect little boys and girls everywhere (and their parents) to have visions of gold medals dancing in their heads. These expected booms in these sports (and more) can mean an increase in building these facilities—to meet the demands of more people who want to use state-of-the-art equipment and venues. An article in the South Bend Tribune reflects that demand—in the case of two northern Indiana cities, Elkhart and Plymouth, their schools’ facilities are aging (and a YMCA has closed) but those pools could be replaced by larger sports complexes to be used not just for students but for regional meets. If plans go through, northern Indiana would become home to two sports centers that could draw a variety of athletes, from soccer players to swimmers to fitness buffs. Both cities are planning to include a ...

And the big winner so far in Rio is…

 Posted on: August 8 2016
Rio itself. With all the talk of crime in the streets, incomplete construction, Zika, pollution and the like, Rio has looked like the winner so far in these Olympic games. The opening ceremonies may have been too long, even with a 7:30 p.m. Eastern start, but they were memorable, from Gisele Bundchen’s catwalk across the stadium floor to the Tonga flagbearer (he’s a taekwondo athlete, by the way) to the global warming lecture, it was must see TV. And, they did it on a budget that was 12 times less than in London and 20 times less than Beijing. Why we care… With all the doom and gloom coming into these games, Rio needed to start strong, and organizers have delivered. Security is visible and plentiful, but once the games got under way, the complaints seemed to quiet down. Let’s hope it stays that way for the next two weeks. Read the rest of Game Day Communication’s “The Take” here. Blog post courtesy of Game Day Communications.

Got mud?

 Posted on: August 2 2016
The challenge venue owners often face is what to do with all that space when your primary sport is no longer in season. In particular, a space as big as a racing oval has to find an activity as big as the space to bring in revenue in the off season. That’s why you’ll see, for example, multi-day concerts at race tracks. The growth of extreme sport challenges, like Tough Mudder, Spartan Race and similar obstacle events has given these race tracks and other large venues, something to host on off weekends. And Michigan International Speedway has taken that idea one step further.    The Childrenz Challenge at MIS is in its third year and is in record territory. The muddy obstacle course for 4 to 13 year olds at Michigan International Speedway is looking at a record 2,200 participants on Aug. 13.   After having about 1,300 kids last year, the 1,500-kid limit for the Childrenz Challenge already was reached by Feb. 29 this year, Scott Vitale, founder and p...

Give it a twirl

 Posted on: July 25 2016
An economic impact second only to college football? That’s a pretty significant impact. And that’s what is going on this week in South Bend. Baton twirlers, yes, that staple of halftime band performances everywhere, are on the University of Notre Dame campus this week from around the country for the 47th annual America’s Youth on Parade baton twirling competition. The South Bend Tribune reports that the National Baton Twirling Association’s competition — often dubbed the Super Bowl of baton twirling — draws contestants from all 50 states and many other countries. Age categories range from tots to the collegiate level in the diverse competition, which will include majorette contests, parade corps, flag corps, drill teams and cheerleading. By the way, the competition’s sessions are free and open to the public. It's estimated that about 5,000 visitors come into the South Bend-Mishawaka area for the competition, and Meghan Huff, sports...

Developing the best facilities

 Posted on: July 19 2016
We’ve talked a lot about how you can use the facilities you have for the best events you can attract. And yes, we’ve seen a facilities “arms race” blossom, as cities look to expand their sports venues to bring in even bigger and, they hope, better events. The “Gold Standard,” if you will, of sports facilities just may be in Blaine, Minnesota, where the National Sports Center is located. Billing itself as the World’s Largest Amateur Sports and Meeting Facility, the National Sports Center (NSC) boasts 50+ athletic fields, a golf course, an indoor FieldTurf field, velodrome, stadium, rinks and its own residence hall. It brings in more than 100 unique programs and events that will draw more than 4 million visitors each year. In fact, the facility has welcomed over 50 million visitors since its opening in 1990, when it was built by the state of Minnesota as part of a statewide building program to improve its amateur sports facilities. The NSC ...

June’s Featured Member Benefit – NASC Economic Impact Calculator

 Posted on: June 27 2016
We continue our featured benefit for the month of June with a blog post on the NASC Economic Impact Calculator. The Economic Impact Calculator model and Event Spending data are based upon studies completed by Sportsimpacts at over 50 events within the last decade spanning various market sizes and event types, and a 2011-2012 Consumer Spending study conducted by the University of Arizona Sports Management program that analyzed daily visitor spending trends at 30 events spanning various market sizes and event types. Dr. Pat Rishe, Executive Director of Sportsimpacts, a national sports consulting firm, originally developed the calculator in 2007, which offers a consistent approach to calculate and report economic impact results. When used properly, the calculator allows NASC members to approximate the total direct spending stemming from all non-local sources, and report upon such findings in an accurate manner. Access to the calculator is offered to all NASC members as a benefit of member...

Call it the "Oprah” effect

 Posted on: June 20 2016
With all the time we spend talking about youth sports, it’s interesting to look at some of the more common sporting events that you probably see just about every weekend in your area—the charity 5K or 10K that you’ll run into (or be detoured around) on Saturday mornings. According to 2015 stats from Running USA, the number of recreational athletes completing road races declined for the second straight year in 2015. The reduction was by a more significant margin than in 2014, when finisher totals edged down one percent. For 2015, 17.1 million finishers were reported across all road race distances, a decrease of nine percent from the previous year. Between 1990 and 2013, finisher totals skyrocketed from five million road race runners to more than 19 million. But there is one group that is experiencing its own running boom—women. Women and girls, once an afterthought in the world of running, made up 57% of the 17 million U.S. race finishers last year, again accordi...

Upcoming Event Webinars – Register Now

 Posted on: June 14 2016
Check out our line-up of event webinars, sponsored by MGM Resorts International, below and reserve your spot today! The Color Run Thursday, June 23, 2016 2:00 p.m. - 3:00 p.m. ET Presented by Kent Phippen Register Now! Join Kent Phippen from The Color Run as he discusses what he looks for in a host city and what it takes to host their events. There will be time at the end of the presentation for questions. If you are unable to join us on the 23rd, remember you can download the webinar recording from our Webinar Archives (login required). USA Cycling Thursday, July 21, 2016 11:30 a.m. - 12:30 p.m. ET Presented by Micah Rice Register Now! Join Micah Rice from USA Cycling as he discusses what he looks for in a host city and what it takes to host their events. Micah will share details on their upcoming 2018-2019 USA Cycling Amateur Road National Championships, 2018-2019 USA Cycling Masters Road National Championships and the 2019-2020 USA Cycling Cyclo-cross National Championship...

Will Changes in Waco Mean Changes for College Football?

 Posted on: May 31 2016
Baylor University Athletic Director Ian McCaw came to Waco in the aftermath of one of the ugliest scandals in college athletics. He leaves in the middle of another one. McCaw was hired in 2003 after Baylor’s basketball scandal, when student-athlete Patrick Dennehy was shot dead near a gravel pit and his former teammate, Carlton Dotson, was accused, eventually pleaded guilty and received a 35-year sentence for the murder. But that was only part of the story, as head basketball coach Dave Bliss encouraged his staff to portray Dennehy as a drug dealer to save his own job and reputation. Bliss eventually resigned after an assistant coach taped Bliss’ conversations and exposed the coverup. In the wake of that mess, McCaw came in to add respect and integrity to the program and watched head coach Scott Drew lead the basketball team to 20-win seasons, NCAA Elite Eight appearances and an NIT Championship. It’s ironic, then, that another scandal, this time involving...
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