With the 26th Symposium now officially three months away, I’m sure you’re beginning to ask yourself what to expect upon your arrival in Minneapolis. Being a first-time attendee, I know you have lots of unanswered questions about how to best prepare for tackling the symposium. Luckily, you’ve found the right place, and your National Association of Sports Commissions (NASC) Mentoring & Engagement Committee is here to help!
Over the next few months, our team will be publishing articles on how to properly plan for the Symposium, and what activities to experience during your time in the “Twin Cities.” Each article will focus on an area of the conference, and detail how to approach that event or activity. Our committees' years of experience can help guide the direction you set for yourself. “What are your goals, how to make the most from attending the Symposium, what to do during the appointments and what events shou...
Now that we are full speed ahead into 2018, it is easy to get wrapped up in event planning, preparing bids, site tours, and tradeshows. However, it is important to look back on everything you accomplished in 2017. There is no better way to recap your 2017 than submitting an entry for an NASC Member Award. On behalf of the NASC Awards Committee, I invite you to submit an entry or nomination by the Friday, February 23rd deadline.
The Fox Cities Convention & Visitors Bureau was honored to be named the 2015 Sports Tourism Organization of the Year (Population Under 250,000). The positive outcomes of submitting and receiving the award were much greater than we imagined. Below are a few of these positive outcomes.
Industry Recognition – Free publicity is excellent and free publicity in front of a target audience is even better. We were fortunate enough to be recognized in front of peers at NASC Sports Event Symposium, in the NASC Playbook, NASC website, national sports tourism...
Contact: Jackie Reau/Betsy Ross
Game Day Communications
Ilana Edell joins National Association of Sports Commissions
CINCINNATI (For Immediate Release) – The National Association of Sports Commissions announces the appointment of Ilana Edell as the director of business development.
A veteran of the sports events and tourism industry, she has been involved in various aspects of the business from event management to media relations to conventions. Edell has worked in media relations with the Dallas Desperados from the Arena Football League, as well as the NFL’s Dallas Cowboys. Edell graduated with a degree in journalism from Southern Methodist University in Dallas.
Most recently, Edell served as the business development director for SportsTravel magazine and the TEAMS Conference & Expo, where she worked for more than 10 years specializing in client services, partner relationships, and revenue generation.
“We are thrilled to ...
I know I am a little early talking about a New Year’ Resolution---let me get through the Holidays enjoying the plethora of Sweets and endless Parties with all that delicious food. After all of that I will then come up with and announce my 2018 Resolution to shave some pounds knowing that it will be September before I will hit my goal.
My resolution that I want to announce today is that I will make it a Priority to dig deeper in my personal relationships with our facility partners.
We (Sean Robison on our staff and I), as I am sure that your destinations do as well, have turnover from time to time in our Parks and Recreation Departments. To be honest, they are not always public about the change or the new hire. In some cases, we found out through another source of the change. We have several different Park and Recreation Departments in our various communities, but they play a key component in hosting tournaments and events here in Dayton and Montgome...
CINCINNATI (December 8, 2017) – The National Association of Sports Commissions (NASC), the only non-profit trade association for the sports events & tourism industry in the United States, has launched a new website, www.sportscommissions.org, to serve as an expanded resource for its membership.
“The NASC serves as the leading association for sports commissions, sports destinations, sports event owners and industry partners, and the new website will provide a comprehensive information for members, industry partners and media,” said Al Kidd, President & CEO of NASC. “The new site is a more contemporary and easier to navigate source of information and support tools. We plan to add additional Industry Pulse taking technology and tools to facilitate market and event analysis in 2018. This is a great start for our on-going evolution into a more progressive social and digital member engagement site.”
The website offers severa...
Gifts, errands, budgets. New year, new season. Why not also make it time for an NASC membership checklist? Especially if you are new to the association, it’s time to get your NASC house in order.
Make sure your company profile is accurate. Log in here: https://www.sportscommissions.org/My-Account and review each tab “ My Organization, My Profile”, etc. to make sure you have the latest info out there.
Upload a photo. Yes, use that new headshot. If you don’t have one, now is a good time!
Tap into membership-related research. Make a meeting appointment each week to read something new off the site. You’ll be amazed at what is available right at in front of you.
Get registered for Symposium. Registration is OPEN. https://www.sportscommissions.org/Symposium/Registration Don’t delay. You don’t want to miss out on any new developments for April 2018 in Minneapolis.
Shop. (It IS the holidays....
First and foremost, we want information. Rights holders operate in multiple states, counties, municipalities and other entities which all may have different rules when it comes to facility permits, health and safety rules, etc. Knowing that information is incredible helpful to rights holders and can save them hours of research time and phone calls trying to sort it all out.
Local information is also helpful, especially for youth events. People need things to do between games, or need to buy things they forgot etc. Providing a simple one-sheeter with information such as the nearest hospital, urgent care center, sporting goods store, mall, movie theater etc. will be useful when training staff and can be included in their staffs books they use throughout the weekend. Think about the things you would want to know about if you were traveling for your son’s or daughter’s tournament.
For youth sports especially, it is also important to have a re...
First 4S Summit completed, what a great time we all had in Detroit!
Lots of good conversations, good ideas and good friends. Now you may ask, we have all this knowledge….. what next? I think we all learned that the ‘4S’s” go hand in hand, right?
Let’s do a little recap…. Sales, Strategies, Sponsorships and Services.
In order to have an event in your destination these four topics will come into play. Best practices, things that work, things that don’t and discussing these topics in an open forum is a great way for destinations to learn from one another. We all know that we have many different size destinations, budgets and a variety of venues. However, one common denominator is we all want to host a successful event. That brings me to Sales, learning about the event…Does it fit in market? Do we have a local club or ambassador to help advance our bid? Making sure you have all the players to make the event successful? Do YO...
Registration and housing is open for the 26th NASC Sports Event Symposium to be held April 23-26, 2018 in Minneapolis, MN. Special thanks to our hosts Sports Minneapolis powered by Meet Minneapolis and Explore Minnesota Sports.
By attending, you will learn how to produce measurable ROI, elevate your sports events, and improve the quality of life in your destination.
Register now before rates increase on March 9. View rates.
The host hotels are the Hilton Minneapolis and Hyatt Regency Minnapolis. Please be aware the cut-off date for the NASC room block at the host hotels is March 30, 2018 at 11:59 p.m. ET. Make a reservation.
Preliminary Schedule and Important Dates
Networking from beginning to end is a critical component of a successful Symposium. Start making your travel plans now! View the preliminary schedule here.
Registration and Housing
Early Registration De...
The National Association of Sports Commissions (NASC), in conjunction with Ohio University, released its annual State of the Industry Report for the sport event industry, and the survey shows the industry continues to be strong throughout the country.
Estimated visitor spending associated with sports events in 2016 was $10.47 billion, a 10% increase from 2015, when the total was $9.45 billion. Between 2012 and 2016, according to the study, visitor spending in the United States has increased at a strong 26.1%.
“The survey results show that sport event continues to be a major economic driver,” said Alan Kidd, president and CEO of NASC. “Our members lead the way in holding well-run events that keep rights holders as well as participants coming back year after year.”
Other findings from the report show that 97% of the organizations have seen either consistent sponsorship revenue streams or an increase in sponsorship revenues for their events. Individual organization...