Entries for 2019

2020 Symposium - Call for Speaker Proposals NOW OPEN

 Posted on: November 1 2019
We are excited to announce that the call for speaker proposals is now open through December 15 for the 28th Sports ETA Symposium in Kansas City, MO April 20-23, 2020! We place a strong emphasis on seeking presenters who expand our industry's knowledge base through relevant and engaging content delivery, as well as specific implementable takeaways for audience members. Speaker Proposals If you or someone from your organization is interested in applying to lead a breakout session at the 2020 Sports ETA Symposium, we encourage you to submit an application! Click Here to Submit a Proposal We are accepting speaker applications through December 15. Sports ETA Symposium The Sports ETA Symposium is the annual meeting of the Sports Events & Tourism Association (Sports ETA), the non-profit trade association for the sports events and tourism industry since 1992. Sports destinations meet with hundreds of decision-makers res...

2020 Symposium Registration NOW OPEN

 Posted on: October 30 2019
Build relationships with hundreds of sports events and tourism professionals at the 28th Sports ETA Symposium in Kansas City, MO April 20-23, 2020. Online registration is now open, lock in the best rate by registering with early bird pricing today! After 12/31/19, rates go up. Register Today! Important Information Registration Rates Schedule Hotel Accommodations Need help convincing your boss? Don't worry, we've got you covered! We've put together a justification toolkit to arm you with information to share with your supervisor on the benefits of attending the Symposium, how it will make you a better employee, and help advance your organization.  Justification Toolkit We think the Symposium is a must-attend event, but don't just take our word for it... take your fellow sports events and tourism professionals' words too! See what they have to say about the Sports ETA Symposium. QUESTIONS? Co...

CSEE Online Course Opportunity

 Posted on: October 28 2019
Dear CSEE Students, Level Up! And do it from the comfort of your home or office. Sports ETA is teaming up with Game On to give you the opportunity to take a CSEE course online. Game On’s signature course, Level Up U, will provide you with professional development skills to help you speak up, stand out, and improve your confidence in work and life. The course, which counts as 4 credits towards your CSEE Certification, will teach you 10 proven techniques to get you in the right mindset to find real-life confidence. Plus, you’ll find a new home in the Level Up U Community with visionary and inspiring alumni who come back as Coaches. The five week course is designed to help you get un-stuck, get clear about your purpose, and feel empowered about your next steps in your career and life. Whatever your goal, Level Up U gives you the one strategy you need to stay successful at the next level. Enroll today by completing the registration. The Level Up U course is $400 per pe...

Visit Fort Wayne gears up for NCAA Women’s Basketball Tournament

 Posted on: October 24 2019
Visit Fort Wayne is excited for March. They are hosting the NCAA Division I Women’s Basketball Regional for the first time. The tournament will be coming to the Allen County War Memorial Coliseum on March 28 and 30, 2020.             “As we continue to build on Fort Wayne’s sports heritage, we are excited to delight the NCAA and attendees with Fort Wayne’s signature hospitality. We hope the community will join us in celebrating the DI Women’s Basketball Regional on March 28 and 30,” says Dan O’Connell, CEO of Visit Fort Wayne. According to The Herald Press, the economic impact of these tournament games is estimated at $1.2 million. Tickets are on sale. You can learn more here.

Effective Marketing Strategies for Your Next Sports Event

 Posted on: October 21 2019
Looking for effective ways to promote your next sports event? Billetto blog has six strategies to target your audience. Create a catchy event name Your event name is important since it is the first interaction potential participants will have with your event. Along with being catchy, make sure the name gives a hint about what the event entails. When brainstorming ideas, try and keep it simple so the name can grow to be recognizable. Use event posters Posters are still among the most effective ways of advertising sports events. Posters leave lasting impressions, tend to be cheaper, and will continue to promote the event as long as it is left intact. The key is to get it in front of the right audience. Consider hanging posters at stadiums, gyms, schools, etc. Work with influencers Sports fans and potential participants will relate better with your sports event if they hear about it from a person in the field. For local sports events, that person could be ...

Providence Delivers a Successful 4S Summit

 Posted on: October 14 2019
It was another successful year for the 4S Summit. More than 150 sports events and tourism leaders attended the three-day summit in Providence, Rhode Island last week. During the three-day summit, attendees had the chance to learn new ideas and resources along with best practices to take back to their organization. “The 4S Summit allows industry professionals to come together to share ideas and best practices about the current trends in sports events and tourism,” said Al Kidd, President & CEO, Sports Events & Tourism Association. “Providence was a terrific host city to cultivate discussions between some of the great minds in our industry.” One of those attendees was Jarrett Dowling, CSEE Sales Manager at Columbia SC Sports. She took in several of the 20+ presentations and round tables offered at this year’s summit. “I think I probably learn the most from listening to successful colleagues during the round tables and sessions,&rd...

SPORTS EVENTS & TOURISM ASSOCIATION WRAPS UP A SUCCESSFUL 4S SUMMIT

 Posted on: October 11 2019
CINCINNATI (October 11, 2019) - The Sports Events & Tourism Association (Sports ETA) wrapped up its annual 4S Summit, which focuses on sports events and tourism and the following areas: strategies, services, sales, and sponsorships.  More than 150 sports events and tourism leaders attended the three-day summit in Providence, Rhode Island. During the three-day summit, the program, which started Tuesday, gave attendees a chance to learn new ideas and resources along with best practices to take back to their organization. More than 20 speakers offered presentations and hosted round tables. “The 4S Summit allows industry professionals to come together to share ideas and best practices about the current trends in sports events and tourism,” said Al Kidd, President & CEO of Sports Events & Tourism Association. “Providence was a terrific host city to cultivate discussions between some of the great minds in our industry.” Highlights of ...

ICYMI: Sports ETA Announces CSEE Course at TEAMS 2019

 Posted on: October 9 2019
In case you missed it, we have partnered with Northstar Meetings Group. NMG is the leading multi-brand media platform for event planners of all types, and they have teamed up with us to feature their educational content. Not only will the educational content that we provide be featured at Northstar conferences, but this agreement also includes a joint “Annual State of the Industry” publication and research co-sharing with NMG. To launch the partnership, we are offering a course presented by Peter Ashwin titled “Protecting Your Events: How to Prepare for Uncertainty and Adverse Conditions”. This course is included in our Certified Sports Event Executive (CSEE) series and will take place in Anaheim, California, on November 12 at a cost of $250 for Sports ETA members and $400 for non-members. To register for this event, you can visit SportsETA.org.  “We have long admired the work that Northstar Meetings Group, through its SportsTravel brand...

Fall 2019 Playbook

 Posted on: October 8 2019
The fall 2019 edition of the Playbook is available now. Download your copy. Inside this issue - Kansas City Bucket List - Event Impact in Your Community - Strategic Sponsorships - Creating a Winning Environment The primary contact for your organization will receive a hard copy of The Playbook - Fall 2019 edition in the mail in the next few days. We encourage members to share information with their peers. Contact Meagan Grau, Director of Member Services and Engagement, at Meagan@SportsETA.org to learn more about how you can contribute to a future edition of The Playbook.  

Join Sports ETA at this year’s Chief Executive Summit

 Posted on: October 7 2019
Are you ready to advance the mission of your organization? Wanting to improve your leadership skills? Then the Chief Executive (CE) Summit is for you. All presidents, CEOs, and executive directors are encouraged to come learn from industry experts addressing high-level topics. This year's summit will take place in Louisville, Kentucky November 5-6. To register, visit SportsETA.org. This summit is geared to Chief Executives to improve their overall leadership skills. That’s why Ray Palmer, CEO of Pensacola Sports, has attended in the past. “The CE Summit gives me the chance to interact with other leaders in our industry who face similar challenges and learn how others address challenges and issues in a small group setting,” said Palmer. Ray highly encourages any person in a high-level position within their organization to attend and says that “The only people who should not attend, are those who already know it all and quite frankly, I haven't fo...
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