Mentor Spotlight: Cole Lacey

 Posted on: February 20 2020
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If Cole isn’t relaxing on a boat with his friends and family, you can be sure he’s networking until you know the name of Wicomico County, Maryland. Cole works to connect with peers and colleagues to help bring big scale events to a small market.

“I focus on strengthening and growing my professional network not only locally, with facilities and various organizations, but nationally with colleagues and event organizers,” said Cole Lacey.

Cole was recently promoted to Assistant Tourism Manager at Wicomico County Recreation, Parks & Tourism/TEAM Maryland. His main focus is on bringing new business to Wicomico County including developing proposals and budgets for events with the goal to grow economic impact. Additionally, Cole assists event organizers with logistics and management including facility set up and volunteer/ staffing needs.

If there is one thing to take pride in working in sport tourism and events, its recognizing the impact that one single sports event can have on a small community.

“My favorite experiences in the sports events and tourism industry is seeing the excitement in our youth athletes faces when they are participating in one of our events,” says Cole. “It makes all the months of planning worth it when you realize they are making memories from the product you are providing them.” 

Learn more about Cole Lacey and the rest of Sports ETA’s mentors here.

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